Fri.Sep 08, 2023

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Generative AI: Meet your partner in customer service

IBM Business Partners

Brands that deliver an excellent customer experience (CX) will always be more resilient than those that don’t. Giving our customers personalized support at every stage of their journey is proven to earn their longtime loyalty—and keep them from switching to a competitor. The challenge, however, is that many teams operate in siloes that inhibit them from applying their customer insights in meaningful ways.

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Negotiating with Centers for Medicare and Medicaid Services: A Scenario Planning Framework

Vantage Partners

In September, the first 10 products were identified for negotiation with Centers for Medicare and Medicaid Services. Some pharmaceutical companies are waiting to see how the litigation plays out, while others are preparing to negotiate based on assumptions about the final process. Any number of outcomes are possible, and planning for a set of the most likely scenarios will allow companies to identify accompanying strategies and tactics – and be prepared to act up against a potentially tight time

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A/NZ MSPs Have Big Opportunities in the Cloud: Forrester

Channel Insider

Australia and Aotearoa New Zealand MSPs with cloud capabilities have a lot to look forward to in the short and medium term, according to a new report by Forrester. The State of Cloud in Australia and New Zealand 2023 report shows that 53% of local cloud decision-makers believe that their organisation will prioritise modernisation via cloud computing.

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Negotiating with Centers for Medicare and Medicaid Services: A Scenario Planning Framework

Vantage Partners

In September, the first 10 products were identified for negotiation with Centers for Medicare and Medicaid Services. Some pharmaceutical companies are waiting to see how the litigation plays out, while others are preparing to negotiate based on assumptions about the final process. Any number of outcomes are possible, and planning for a set of the most likely scenarios will allow companies to identify accompanying strategies and tactics – and be prepared to act up against a potentially tight time

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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PSMJ Honors A/E Firms Consistently Achieving Circle of Excellence Status

PSMJ Resources Blog

PSMJ Resources, Inc., the world’s leading authority on architecture, engineering, and construction firm management, recently announced sixty-eight exceptional architecture and engineering (A/E) firms made it onto the exclusive 2023 Circle of Excellence list. The Circle of Excellence represents the top 20 percent of participants in PSMJ’s annual A/E Financial Performance Benchmark Survey, based on 13 key performance metrics.

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Movers & Shakers Interview with Mr. Arun Murugappan, Executive Chairman, Tube Investments of India (TII)

Frost & Sullivan

What was the thinking behind the formation of the TII Group’s standalone company, TI Clean Mobility? It is the second time you have forayed into the EV market after almost a decade, following the launch of BSA electric scooters. What motivated this reentry? TI Clean Mobility has been formed as a standalone subsidiary of TII in order to bring focus and drive growth.

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7 referral marketing strategies to grow your retail business [+stand-out brand examples]

Impact

Key takeaways Referral marketing is a low-cost, high-return channel where brands reward customers for recommending their products or services. Incentives come in many forms, including cash rewards, points-based systems, access to free products and services. Mobile apps and referral templates make the referring process quicker and more convenient for customers.

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Tackle on Tackle: How Cloud GTM Redefines G&A

Tackle.io

In recent blogs, we’ve covered how Tackle leverages Cloud GTM to drive revenue , and even how we use a data-driven approach to super-charge our Cloud GTM strategy. But there’s much more to the story than the benefits of Cloud GTM for the sales and revenue side of the house. As conversations at ISVs focus on driving efficiencies during times of economic uncertainty , the role of Cloud GTM in helping companies accelerate growth is becoming more important.

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Prime Day 2023: 4 consumer insights for retailer success on Prime Day

Impact

Over the last nine years, Prime Day has established itself as the premier shopping date of the summer. Other brands have recently cashed in on this Amazon holiday. During this year’s event on July 11-12, researchers estimated that Amazon topped $12.9 billion in revenue , reflecting a 6.7% increase in sales growth compared to 2022. This growth reveals that despite rising inflation rates, Americans take advantage of the iconic deal days to make purchases, particularly on high-ticket items like ele

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu