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OKRs: Why Measuring What Matters, Matters Even More

PLM Alliances

Clearly documenting your goals and building accountability around the way you measure your progress is essential to making sure you meet your primary objectives. We’re sharing our tips with you in a four-part blog series that will help you build a strong foundation that drives your business’ success. What are OKRs?

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The recession-proof influencer: How to thrive when marketing spend dries up

Impact

If you’re savvy and play your cards right, you can use brands’ increased interest in influencer marketing to thrive as a creator. It’s all about doubling down on your strengths, being flexible, and proving your value. Source: McKinsey It’ll affect each brand’s influencer marketing budget differently.

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How to Advertise Your Business Effectively With Guest Posting

SEO Magazine

Guest posting is a powerful, popular, and effective way to drive more traffic to your website. You can also develop your connection with your potential customers and find business opportunities through guest posts. According to a recent study, guest posting is one of the most important marketing strategies.

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Boosting Marketing Productivity with Workflow Automation

SEO Magazine

To make your marketing team do better, think about using smart tech and tools. This lets your people focus on bigger goals. Picture this: emails go where they need to without mix-ups, okaying stuff gets easier, and everyone knows what’s happening right away. Why spend hours on something when software can handle it?

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Top 10 SaaS SEO Agencies in 2023

Jake Jorgovan

In the world of SaaS businesses, SEO is one of the most important factors that can help you differentiate and get an edge over your competitors. SaaS business that doesn’t invest in SEO is doomed, and if you start investing too late - it’s going to be hard to break through. The SaaS industry is pretty competitive right now.

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Podcast Websites - Should You Create a Website for Your B2B Podcast?

Jake Jorgovan

If you’re starting a B2B podcast, you may be faced with a seemingly impossible number of logistical questions surrounding your new show. More often than not, these questions have nothing to do with interviewing thought leaders in your industry. The answer could be either or both, depending on your situation.

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Leadership in HR: 34 Key thought leaders in the HR Industry

Jake Jorgovan

That’s why finding the right guidance is critical. Thought leaders in HR provide invaluable insights into emerging trends, effective strategies, and innovative practices. Learning from these leaders allows you to enhance your HR functions, from recruitment to employee engagement. Who are HR Industry Thought Leaders?