Jake Jorgovan

JUNE 16, 2023

To leverage the full potential of Instagram marketing, many brands turn to professional agencies that specialize in crafting effective strategies. In this article, I'll explore the top Instagram marketing agencies that can help elevate your brand's online presence and drive results.

Retail 130

Retail Collaboration Utilities Construction 130

Partnership on AI

AUGUST 23, 2023

In our continued effort to meet this challenge, Partnership on AI strengthens its cross-sectoral community with the addition of four new Partners: Credo AI , Institute for the Future of Work (IFOW) , Internet Archive , and Interpublic Group (IPG).

Government 52

Government Collaboration 52

Chaneltivity

JANUARY 22, 2020

At the start of a new decade this seems to take on more gravitas, but while change in the channel is occurring , the strategies that consistently move the needle center around having strong foundational blocks—a well-honed partner journey, partner enablement, deal registration , etc.— within your program. Is it the wrong format?

Energy 75

Energy 75

Chaneltivity

SEPTEMBER 25, 2023

In B2B SaaS, partner marketing is a fairly new concept. That means it has a high potential of being misunderstood, deprioritized, or delegated to a marketing team that already has its hands full. So, what is partner marketing? What is partner marketing? Why does partner marketing matter?

High tech 52

High tech Collaboration Utilities 52

IBM Business Partners

DECEMBER 15, 2023

The increasing importance of omnichannel support Customer engagement continues to occur across multiple channels. Organizations must dedicate the appropriate resources to each channel as dictated by their customers’ preferences. The rise of artificial intelligence New technologies will drive the future of customer service.

Partnering capability and readiness 73

Partnering capability and readiness Value creation Utilities 73

IBM Business Partners

FEBRUARY 2, 2024

This year, the business challenge facing the GRAMMYs paralleled those of other iconic cultural sports and entertainment events: in today’s highly fragmented media landscape, creating cultural impact means driving captivating content across multiple digital channels.

Collaboration 61

Collaboration Engineering 61

Channel Insider

NOVEMBER 5, 2021

Partner relationship management (PRM) has simplified the business of managing channel partners by automating and enhancing vendor-partner processes. PRM tools are like CRM systems designed for the complexities of managing channel business partners. Table Of Contents.

Ecosystems 85

Ecosystems Utilities Channel management High tech 85

Impartner

SEPTEMBER 27, 2022

According to Forrester, the changes in buyer needs and habits have inevitably resulted in a shift in the channel partner landscape. Not only are partner business models changing, but there is also increasing competition for partner mindshare. The best onboarding process starts even before a partner signs on.

Credit 52

Credit Successful channels Ecosystems 52

Chaneltivity

JANUARY 29, 2024

Referral management is top of mind for every partner leader. Because referrals are an instant win-win: your partner helps one of their customers, and your company gets a sale. How do you source referral partners you can actually count on? Need help with partner recruiting? Partners are looking for deals themselves.

Energy 52

Energy Engineering Channel management 52

Channel Insider

NOVEMBER 18, 2021

With a growing channel ecosystem, partner relationship management (PRM) is a software solution that gives channel program operators many tools they can use to optimize relationships and results with indirect sales partners. What Is Partner Relationship Management? Do I Need Partner Relationship Management?

Engineering 52

Engineering Collaboration Ecosystems Channel management 52

Chaneltivity

AUGUST 22, 2023

Most partner program problems are actually partner recruiting problems. Half the partners in your portal are inactive. Partners sign up for MDFs and never use them. You’ve got 200 partners but only get one good lead per quarter. Yep, they all stem from partner recruiting. But that’s easier said than done.

Ecosystems 52

Ecosystems 52

Impact

SEPTEMBER 7, 2022

Affiliate marketing (brands working with partners to promote products through great content) has experienced incredible growth in recent years. This type of cost-effective marketing strategy drives traffic and revenue for companies selling financial services and products (also known as finserv). billion dollars in value.

Fintech 52

Fintech Credit Banking Retail 52

Impartner

JANUARY 23, 2020

Impartner’s 2019 customer survey reports an average channel revenue increase of 32.3%. Find out how our platform solves the common challenges that companies face when managing their channel. How does Impartner’s platform solve the most common challenges that our customers face with channel management? Better Deal Registration.

Channel management 52

Channel management Ecosystems Collaboration 52

Impact

JULY 5, 2022

Contents: The future of financial services companies Challenges for financial services companies How does affiliate marketing work? Affiliate marketing vs traditional advertising Why is affiliate marketing a good fit for financial services? Benefits of finserv affiliate marketing How does affiliate software work?

Fintech 52

Fintech Credit Banking Retail 52

Impartner

OCTOBER 24, 2018

“That meant having one system channel partners could access where everything they need to be successful was at their fingertips with secure authentication.” ” As the pure-play global leader in the fast-growing PRM market, Impartner’s priority is the success of our customers.

Partnering capability and readiness 52

Partnering capability and readiness Channel management 52

PLM Alliances

OCTOBER 18, 2023

Ultimately, the goal of adopting a RevOps-centric business model is to closely align and integrate sales, marketing, channels, and customer success units for repeatable revenue growth and profitability. Want to learn more tips on Revops based on years of experience partnering with clients to drive and optimize their growth?

Co-Alliance 52

Co-Alliance Channels and alliances 52

Tackle.io

JULY 7, 2022

This guide is designed to give you an overview of the Microsoft commercial marketplace, and to help you better understand the benefits of partnering with Microsoft to distribute and sell your software on the Marketplace. Reduced cost and time to market. What are the key Microsoft Partner programs? Let’s start with the basics.

Partnering capability and readiness 52

Partnering capability and readiness Credit Collaboration Engineering 52

Tackle.io

JULY 7, 2022

This guide is designed to give you an overview of the Microsoft Commercial Marketplace, and to help you better understand the benefits of partnering with Microsoft to distribute and sell your software on the Marketplace. Reduced cost and time to market. What are the key Microsoft Partner programs? The Microsoft Partner Network.

Partnering capability and readiness 52

Partnering capability and readiness Credit Collaboration Engineering 52

Impartner

FEBRUARY 19, 2019

Blog Series: The Old Man and the Channel – with Olivier Choron, Managing Director EMEA, Impartner. Preface: I often see my customers struggling to write good content on their partner newsletters, e-shots, and portals. Sorry to be the bearer of bad news, but only 20% of your partners will truly be interested in what you say.

Construction 52

Construction Channel strategies Engineering 52

Tackle.io

MAY 16, 2023

Through co-sell, an ISV can steadily build sales momentum with trusted Cloud Partners, increase sales efficiency, and scale the business, all while helping the Cloud Provider to expand its own business. Co-selling is not a silver bullet for the challenges of marketing and selling software. It’s a win-win.

Co-Alliance 52

Co-Alliance Channels and alliances Ecosystems Finance 52

Impartner

NOVEMBER 15, 2018

Wireless Technology Leader Cambium Networks gives Impartner Partner Relationship Management Solution five stars for its ability to help scale partner network. Since implementation, Ryan says the response from partners has been stellar. For a demo on how Impartner can help optimize and scale your partner program, click here.

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PLM Alliances

OCTOBER 23, 2022

Our fifth Channel Chats episode features Raegan Wilson and Kate Caday , leaders of channel management and sales transformation at Spur Reply. Raegan owns the firm’s platform alliance relationships and leads the channel automation and optimization strategy. Channel Chats Episode 2: Partner Insights From a Cloud Leader.

Channels and alliances 40

Channels and alliances Partnering capability and readiness Channel strategies Ecosystems 40

Jake Jorgovan

FEBRUARY 26, 2022

With marketing budgets under pressure, many of the world’s biggest brands have turned to influencer marketing to reach their customer base. Influencer marketing platforms and software can save companies — big or small — a huge amount of expense. But first, what is influencer marketing exactly? Let’s get to it.

Collaboration 130

Collaboration Legal Retail Finance 130

PLM Alliances

MARCH 29, 2023

However, there’s tons of ways to keep your partner program competitive in 2023 by thinking outside of the box. Kate Caday and Ryan Hasson – leaders of ecosystem strategy and automation at Spur Reply – (virtually) sat down to discuss some simple ways to optimize the partner experience without incremental investments. KATE : Excellent.

Ecosystems 52

Ecosystems Channels and alliances System integrators Alliance strategy 52

Impartner

APRIL 13, 2018

Fluid management division implements Partner Relationship Management solution to power partner portal; improves lead pipeline metric 200%. ” The Assets Partner’s Need. A key feature of ARO ® ‘s new portal, is the asset library, which makes accessing sales collateral and training easy and fast for partners.

Channel management 40

Channel management Engineering 40

Impartner

JUNE 30, 2016

Under Taylor’s leadership, the company has completely rebranded, increased its leads by a factor of 10, and is now the most award-winning, pure-play Partner Relationship Management solution in the market. About Impartner.

Engineering 40

Engineering 40

Tackle.io

NOVEMBER 30, 2020

More than 35% of Forbes’ Cloud 100 companies are active Marketplace sellers, and our State of Cloud Marketplaces survey found that 70% of sellers plan to invest more into Marketplace as a go-to-market strategy in 2021. . While the enthusiasm around Cloud Marketplaces is encouraging, the channel isn’t a one-way ticket to easy sales.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Legal 52

Chaneltivity

FEBRUARY 20, 2023

So, how do you enable a new partner that just joined your program? While you’re celebrating and dreaming about the new deals that will be flowing in soon, your new partner is thinking, “Now what?” To become an excellent channel partner, they need a lot more guidance. What is a Partner Enablement Program?

Channel management 98

Channel management 98

Channel Insider

SEPTEMBER 12, 2022

For managed service providers (MSPs) , these tools can save time and money and help get products to market faster — all critically important for meeting customer demand. The low-code/no-code development platform market is snowballing, with new vendors and products entering the market all the time. Large bot library.

Partnering capability and readiness 93

Partnering capability and readiness Engineering Construction Collaboration 93

PLM Alliances

APRIL 19, 2023

A critical component of this approach is developing a robust partner program that fosters collaboration, incentivizes growth, and creates lasting, mutually beneficial relationships. Commission Structure: Finding the Right Balance An attractive and competitive commission structure is the cornerstone of any successful partner program.

Channel management 52

Channel management Collaboration Construction 52

Impartner

NOVEMBER 2, 2022

Leading partner programs honored for excellence in automation, partner experience, personalization and results with Impartner PRM. These companies have ignited increased performance of their channels in ground-breaking ways,” said COO, Brad Pace at Impartner. Xerox : Xerox is an expert in using Google Ads for the Channel.

Channel management 52

Channel management Utilities Collaboration 52

Chaneltivity

APRIL 22, 2021

Implementing a Partner Relationship Management (PRM) solution is easy; well, it can be if you pick the right PRM. As a channel professional, you may view PRM implementation as an expensive and time-consuming task that you would rather avoid. Make sure your partner program is ready for PRM. What to expect during implementation?

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Impact

FEBRUARY 16, 2023

To adapt to the evolving online shopping trends, brands had to strategize ways to connect with consumers—leading to reported growth in affiliate marketing: Brands ( 69 percent ) increased their budget for affiliate marketing. Affiliate marketing achieved an average rating of 7.8/10

Partnership management 52

Partnership management Retail IT partnerships Partnership strategies 52

Impact

MARCH 20, 2024

However, she faced a huge challenge finding that same success in converting with her creator partners. Resident Home built a content library from creators to distribute to affiliate partners. Explore essential strategies for leveraging the full-funnel benefits of affiliate and influencer marketing for your brand.

Credit 52

Credit Collaboration 52

Impact

OCTOBER 5, 2022

Defining big data allows you to derive more value from partnership marketing , and the seven Vs sum it up pretty well: . How big data makes a major difference in partnership marketing. Whether you employ traditional marketing tactics like paid ads or leverage cutting-edge partnership strategies, data plays a crucial role in growth.

Partnership management 105

Partnership management Partnership strategies 105

PLM Alliances

MAY 15, 2023

Sustaining growth in a highly competitive market doesn’t happen by chance. Indirect sales leaders are increasingly turning to partner relationship management (PRM) solutions to automate their key processes, drive greater partner engagement, and optimize every stage of their partner journeys.

Ecosystems 52

Ecosystems Channel management Collaboration 52

Impact

NOVEMBER 2, 2022

If ending writer’s block isn’t enough for you, editorial calendars come with a few more perks that take your affiliate marketing blog to the next level. This will help you be a better partner and avoid the trap of overcommitting, which can lead to burnout. Distribution channels: Where you plan to push out the content (e.g.,

Engineering 52

Engineering Collaboration 52