Remove channel-sales distributor-management
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The Sales Transformation Imperative in 2024: Co-Selling

PartnerTap

2024 is the year companies admit the old sales playbook is broken and invest in sales transformation. Companies that don’t modernize their sales playbooks won’t survive. Over the past year we heard the announcements from companies about their moves to “partner-first” or “channel-first” strategies.

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IBM Shuffles A/NZ Distribution to Support MSP Play

Channel Insider

Specifically, IBM is moving away from its previous focus on hardware and its direct sales function, and pushing for a software, cloud, and services-first approach. To help facilitate the shift, it has brought on NEXTGEN Group and Arrow Electronics to act as its distributors in Australia.

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Synnex-Tech Data Merger Reflects Distribution’s Evolution

The 2112 Group

The merger of Synnex and Tech Data is about more than the distribution consolidation trend that people around the channel like to chat about. Apollo Global Management, the private equity firm that bought Tech Data in June 2020, will receive $2.7 Distributors are doing more than just consolidating ; they’re evolving.

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Improving prospect experience for faster lead closure

Mindmatrix

The B2B sales model is often characterized by a lot of middlemen such as distributors, channel partners and authorized resellers. While companies must certainly focus on their partners and distributors, improving prospect experience is what will help them achieve their ultimate goal–increased sales revenues.

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What Do Modern Deal Registration Programs Look Like?

Channel Incentive Best Practices

One of the most popular channel programs to offer to Partners is that of Deal Registration. However, in today’s channel ecosystems, Deal Registration programs cannot be deployed in isolation from other programs in your overarching Channel GTM strategy. Kate Price, Global Channel Operations Manager, Extreme Networks.

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Distribution Veteran, Kee Ong, Steps Out of the ANZ Market

Channel Insider

Synnex Australia and New Zealand (ANZ) has its first new leader in nearly two decades, with Kee Ong, who has managed local operations since 2006, announcing that he’s been promoted to the company’s global group CEO. Ong joined Synnex in 1998, taking on the role of head of product management.

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Understanding, Building and Growing Your Sales Ecosystem

Mindmatrix

The Mindmatrix Sales Ecosystem Maturity Continuum Understanding the evolution of sales ecosystems and knowing where they fit into the sales ecosystem maturity continuum is important because companies cannot grow or even leverage the sales ecosystem infrastructure available to them otherwise.