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The Spur Group - What We Do

PLM Alliances

An effective and efficient go-to-market strategy is critical to create and maintain market leadership. You need to turn your customer, partner, and employee experiences into a competitive advantage.

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MEET THE HUMANS BEHIND BEPARTNERREADY.COM®: PERKO

Be Partner Ready

I suggested we have a chat – it went for 90 minutes. Not only was she a pom, like me, so we could laugh about silly things only pom’s laugh about (muttley’s laugh), she loves gin and she also had a cottage in Warburton that she frequented on weekends. We became firm friends immediately.

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ASKING QUALITY QUESTIONS

Be Partner Ready

When we ask the right – or better – questions, we increase the chances of getting a better answer, and outcome. What IS a good quality question you may ask! The simple, Who, What, Why, When, How is a good starting point. Q “WHY do we want corporate partnerships?”

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HERE'S TO TWENTY TWENTY MORE!

Be Partner Ready

What the hell is that noise (oh, it’s the alarm). How on earth do I log onto Zoom? What’s the password for that (and that?). Easing back to work after a glorious time off isn’t easy, even if you do love your work, as I do. We spend perhaps a quarter of our life sitting here, make it a happy place!

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You Know Nothing of Association Strategy Jon Snow

Partners Preceptors

What I learned is that, ‘I know nothing Jon Snow.’ He asked what we were hoping to accomplish through this process, and along the way ensured that our expectations for what we wanted and what he could deliver were in alignment. What are the historical trends? The day of the session was spectacular.

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The New Buzz Words: Partner Contribution

Partner Path

We are all looking for partners to contribute more to the sales processes but not in the methods of yesterday. Partner contribution” is what vendors are starting to value in partner ecosystem management but what exactly is partner contribution and how do you measure it?

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Alliance Partner Selection, How Easy Can It Be?

Peter Simoons

You do get some sort of executive support from the powers that be, but not exactly the type of support you want especially if we refer to executive sponsors. So, what’s the alternative? Do we really need a bureaucratic partner selection process to make it work?