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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

In this scenario, in-house engineers must devote substantial time and effort to learning about the intricacies of Marketplace listings and configuring APIs for multiple Cloud Providers and transaction scenarios. Shelly Landsmann, VP of International Sales & Global Alliances, Sisense. Alliance managers .

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The Cloud Marketplace Playbook: Selling on Cloud Marketplaces at Every Stage of Maturity

Tackle.io

In this scenario, in-house engineers must devote substantial time and effort to learning about the intricacies of Marketplace listings and configuring APIs for multiple Cloud Providers and transaction scenarios. .” — Bill Mann, CEO, Styra Do it yourself. Outsource to specialists. Learn how to make the business case to your C-suite.

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Busting Myths About Listing, Selling, and Managing a Cloud Marketplaces Business

Tackle.io

A lot of times even preparing for that kind of organic self-service drive-by purchase, when those aren’t actually the purchases that happen the most frequently, causes people to over-engineer. We were refreshing the reports, trying to download Excel spreadsheets, going to finance and say, “Hey, can I book with this spreadsheet?”

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Getting Started & Making the Most of AWS Marketplace for Startups

Tackle.io

I head up our global alliances here at Tackle. They no longer have to take a piece of paper going through their financing or internal approval process. Also, the ability to be able to understand the financing and the backend and the invoicing and all that stuff that we got through marketplace has been huge.

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Leveling Up Your Cloud GTM for Strategic Growth

Tackle.io

So Teresa Letlow, I’m vice president of global alliances and channels here at StreamSets. Teresa Letlow: On the product side, it’s not that these cloud providers are going to tell you, this is how you need to engineer your product. How do you get your engineers aligned with their engineers?

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Leveling Up Your Cloud GTM for Strategic Growth

Tackle.io

So Teresa Letlow, I’m vice president of global alliances and channels here at StreamSets. Teresa Letlow: On the product side, it’s not that these cloud providers are going to tell you, this is how you need to engineer your product. How do you get your engineers aligned with their engineers?