Myth busting in corporate partnerships

Stellar Partnerships

Corporate partnerships people are unique. Some of the biggest challenges in corporate partnerships are the myths and inaccurate assumptions about what constitutes a partnership and what a partner is willing to do for your non-profit.

The Queen’s Gambit and corporate partnerships

Stellar Partnerships

There are also lots of parallels to be drawn with corporate partnerships. Understanding how to play corporate partnerships is very similar to understanding chess. The white pawns are all of the things that you can offer in a partnership that might solve these issues.

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The cycle of frustration in corporate partnerships

Stellar Partnerships

Working in partnerships can sometimes feel like we’re chasing our own tails, but not as much fun. Potential – whether you’re starting from scratch or rebuilding a partnership portfolio, there’s partnership potential for everyone.

Are You Ready to be a Disrupter?

Stellar Partnerships

Corporate partnerships are moving fast and becoming more sophisticated. Challenging times need a different approach to winning and building partnerships and managing complexity. Challenging your partner to think differently unlocks new opportunities with corporate partners.

Lighting the fire: leadership for corporate partnership success

Stellar Partnerships

Good leadership is critically important to light the fire for successful corporate partnerships. If you’re an NFP leader, how can you light the fire for your team to be successful in partnerships? Build a system to sustain a partnership. Avoiding partnership envy.

What can F1 teach corporate partnerships?

Remarkable Partnerships

With the new season of Formula One beginning this Friday, we were reflecting on the ways that the world of corporate-charity partnerships is similar to the world of the race-track. We’ve come together to share the five key lessons Formula One can teach us about corporate partnerships.

Five essential apps for corporate partnerships success

Remarkable Partnerships

So, we want to tell you about five apps we recommend, to help you secure and build major corporate partnerships. Pipedrive Your prospect pipeline is one your most important tools to win major new partnerships. Remarkable Partnerships

Creating a Genuine Partnership Culture between Corporate Partnerships and Marketing

Remarkable Partnerships

The problem is, when working with colleagues we can all make the assumption that their buy-in to partnerships should be automatic. Corporate partners are integral in being able to achieve this. Get them to suggest how their expertise could be used on partnerships.

What’s the Difference Between Corporate Partnerships and Corporate Fundraising?

Remarkable Partnerships

Since 2004, we have seen corporate giving evolve into corporate social responsibility, and more recently into purpose-driven business. The corporate fundraising models that worked in 2004 are no longer fit for purpose in 2021. appeared first on Remarkable Partnerships.

How to build a successful career in corporate partnerships

Remarkable Partnerships

At Remarkable Partnerships, we love being connected to so many passionate individuals working in this sector. If that sounds like you, and you want to build a successful career in corporate partnerships, here is our advice on how to do exactly that: It all begins with your purpose.

Five essential features of a corporate partnerships strategy

Remarkable Partnerships

A strong corporate partnerships strategy will give your team greater focus. Also, the world has changed due to the COVID-19 pandemic, so it is vital that you clarify how you will respond by shifting your corporate partnerships approach. Remarkable Partnerships

What can corporate partnerships professionals learn from major donor fundraising?

Remarkable Partnerships

Yet often we categorise someone in technical terms as a major donor relationship, or as a corporate partnership, sometimes before we’ve even met the person. COVID-19 has thrown considerable professional hurdles at fundraisers and partnerships professionals (never mind the personal ones!)

5 lessons corporate fundraisers can learn from sales teams

Remarkable Partnerships

Good corporate fundraisers are good sales people. With this in mind, Peter from Remarkable Partnerships is pleased to share the five essential sales techniques that every corporate fundraiser should learn. Corporate partnerships strategy

Why it’s great to be a partnership manager in 2022

Stellar Partnerships

Corporate partnerships are at a tipping point in Australia and around the world. As a partnership manager you have the ability to influence and enable companies to demonstrate how they create social good, rather than just talk about it.

Balancing Risk and Opportunity

Stellar Partnerships

How are you balancing the risk and the opportunity of corporate partnerships? Corporate partnerships are often viewed as risky. If you’re going to have a robust discussion with your colleagues about a potential corporate partner, don’t do it in front of them.

Best dressed for partnerships

Stellar Partnerships

When we talk with non-profits about being ready for partnerships, their thoughts go straight to resourcing. But there are more fundamental questions that your non-profit needs to answer to make sure you’re best dressed for corporate partnerships.

READY, STEADY WOAH HOLD YOUR HORSES!

Be Partner Ready

When embarking on a corporate partnerships strategy, it’s critical to know that there are two levels of readiness. 1) Are we ORGANISATIONALLY ready to pursue corporate partnerships. 3) WHY do we want a corporate partner? Why do we want a corporate partner?

Rethinking the costs of partnerships

Stellar Partnerships

When non-profit leaders set partnership targets at the end of each financial year, they’re invariably about income. Apart from staff salaries, they often overlook the true costs of corporate partnerships and how to assess them properly.

New Beginnings

Stellar Partnerships

The landscape for corporate partnerships has changed dramatically and 2021 is the time for partnerships to shine. A post- COVID world will be built by organisations focused on what they can achieve in partnership together. Partnership potential.

Knowing what you don’t know

Stellar Partnerships

How are you rethinking your approach to corporate partnerships? Some people think corporate partnerships are too hard, only for big non-profits and the ones with sexy causes. Overall corporate giving rose by 23% despite a fall in company profits.

KNOW THYSELF – THE PATH TO WISDOM

Be Partner Ready

The SWOT A that our students have just completed is a Corporate Partnerships SWOT A , and the benchmark for them is their Corporate Partnerships Intention. Our unique SWOT A exercise enables you to view your organisation from a corporate perspective.

Measuring Up

Stellar Partnerships

That can be weekend cycling rides or partnership success. Progress in corporate partnerships is a tricky thing to measure but needs careful attention. Unfortunately, corporate partnerships don’t play by the same rules as they’re not formulaic, they’re relationship driven.

Mastering the basics

Remarkable Partnerships

We’re incredibly excited to be joining over 235 corporate partnerships professionals at the first ever Corporate Partnerships Everywhere conference tomorrow. Seize the pandemic partnership opportunity. Remarkable Partnerships

Corporate partner or charity competitor?

Stellar Partnerships

Corporate partnerships have evolved over the years and the change has only accelerated with COVID. Here’s a provocative thought- what if corporates stop being your partners and start being competitors? But like the iPod, technology is enabling a different corporate approach.

The truth is out there- but not where you think

Stellar Partnerships

It’s what corporate partnership managers hear all the time from their bosses. The pressure to find new partnership opportunities. We know there are plenty of corporate partnership opportunities for non-profits, despite the current environment.

WHY ASK WHY?

Be Partner Ready

Some months ago, I had to read a ‘case for support’ for an established organisation seeking several million dollars from corporates. It’s so important to have this front of mind when approaching corporates.

Great Resignation or Great Opportunity?

Stellar Partnerships

The Great Resignation presents a challenge for you, your team and your corporate partners. Your corporate partners. Corporates are struggling with a double whammy. Your non-profit provides a level of emotional engagement that a corporate only dreams about.

LESSONS LEARNED FROM A GIANT ‘LIQUORISH ALL SORTS’ SCULPTURE

Be Partner Ready

Standing back, admiring my Alice-in-wonderland-esque sculpture, it dawned on me that the path to success – whether it be a giant liquorish all sorts sculpture or winning a corporate partnership – is very much the same.

Penny Wise and Pound Foolish

Stellar Partnerships

The average salary for an experienced partnership manager is around $100-120k plus benefits. The latest JB were report shows that corporate giving rose by 30% despite a fall in company profits. Corporate partnerships provide an opening to new channels, audiences and donors.

Pin the tail on the donkey

Stellar Partnerships

As well as thinking she’ll grow up to be a motivational speaker (or an arch criminal ), it got me thinking about partnership meetings. If you want your meetings to really count here’s best practise in corporate partnerships: Do your research.

ASKING QUALITY QUESTIONS

Be Partner Ready

Let’s look at a few, in relation to corporate partnerships. Q “WHY do we want corporate partnerships?” Q “WHAT do we offer a corporate partner?” A good WHEN question to ask is Q “WHEN is the right time to approach corporates?”

DO YOU KNOW WHERE YOU'RE GOING?

Be Partner Ready

As Yogi Berra once said “ if you don’t know where you’re going, you’ll end up somewhere else ” That’s why the BePartnerReady.com® process starts with setting an intention for corporate partnerships. Give corporates what they want.

ABUNDANCE MINDSET

Be Partner Ready

Although the road ahead is going to be challenging, we all know that it’s vital that changemakers adopt an abundance mindset if they intend to pursue corporate partnerships. Successful corporates and brands have a positive, can-do attitude, and innovation inevitably flows.

Reflect and renew for 2022

Stellar Partnerships

In a previous corporate role I rushed from meeting to meeting, filling my day with people who wanted my opinion or attendance. We talk to many non-profits who believe that corporate partnerships aren’t for them: they’re too hard, their cause isn’t sexy, they’re too small for partnerships.

Energy 130

Five lessons from five account management wins

Remarkable Partnerships

It can be all too easy to find ourselves in a negative news cycle – the Cost of Living Crisis, the war in Ukraine, the Great Resignation – and imagine that corporate partnerships success is impossible. Remarkable Partnerships

Thanking your corporate partners

Stellar Partnerships

How are you thanking your corporate partners this year? It’s never been more important to nurture your corporate relationships and make them feel valued. You need to highlight the difference they are making in the world as a result of your partnership.

ZERO TO HERO FOR BULLY ZERO

Be Partner Ready

Despite being a hands-on CEO, Janet dedicated a day a week to implementing the 7 steps of the program and before she had completed the program, was approached by a corporate. Corporate Partnerships is a new income stream for Bully Zero.

Flogging a dead horse

Stellar Partnerships

When partnership managers are under pressure to meet tough targets, they can fall into the trap of riding a number of dead horse partners and prospects in the hope they revive. The mantra we often hear from partnership managers is that a partnership is ‘all about awareness’.

Five ways to secure meetings with top prospects

Remarkable Partnerships

Often, our corporate partnership pitches are the same. You have an exciting idea, a strong shared purpose and you know that there is huge benefit for them in the partnership… if only they’d meet you. Well, when it comes to corporate partnerships, it’s important to have both.

Keeping it fresh

Stellar Partnerships

It’s a challenge for charities to keep the relationship with a corporate partner fresh and engaged, especially when the partnership has been established for a while. We often talk about partnerships as a marriage, not a speed date.