2020

The Value of Lived Experience

Board Source

A couple of years ago, I attended a national conference of government officials focused on advancing racial equity in their communities.

Discovering The Right Partnerships with Sales Insights

CoSell

As a business owner, you’re on the lookout for ways to collaborate with the right partners. Whether you’re a solo entrepreneur, a small business, or part of a larger organization, working with the right partners offers a way to expand awareness and build a loyal customer base.

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Are Alliance Managers Just “Born” That Way – Or Are They Moulded?

Peter Simoons

Recently I presented to Dr. Brian Tjemkes’ Alliances, Mergers and Networks Program at the VU University in Amsterdam. In good 2020 style, this presentation was fully online. Nevertheless it was highly interactive. Over 100 students participated and they asked many questions.

The Queen’s Gambit and corporate partnerships

Stellar Partnerships

Have you watched the Queen’s Gambit (currently streaming on Netflix) yet? I highly recommend it. It’s entertaining and makes chess look far less geeky than how I viewed it when my brother was the school champion. There are also lots of parallels to be drawn with corporate partnerships.

New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Keys to Success on Motivating Employees

EGA

During Executive Growth Circles , using the world’s most progressive platform uniquely designed for peer learning, EGA members globally collaborate to resolve challenges or define ways to leverage opportunities.

More Trending

Ed Rigsbee’s Raw & Unedited with Dawn Tiura (SIG.org): Doubling Meeting Attendance by Going Virtual

Rigsbee Research

Convert your event from live to virtual and double meeting attendance in 6 weeks.

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Coronavirus & Working from Home: Part 6 – Staying on Task

AM Consulting

Working from Home — Staying on Task & Being Productive “I could not do that,” many tell me after learning that I work from home.

COVID-19 – A Time for Refresher on Basic Board Member Duties

Partners Preceptors

By Bennett Napier, CAE 2020 as we all know has been a “test” for not for profit organizations. The short and long term impacts of COVID-19 on traditional revenue streams, membership needs and program delivery has created some interesting dynamics relative to board staff/roles.

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Give Me The Facts, Just the Facts

Jesse Lyn Stoner

Facts are bite size pieces of reality. There is no such thing as an “alternative fact.” ” If you start to believe there are alternate realities, it will make you crazy because there is nothing you can depend on. 2 + 2 equals 4. The sun rose this morning.

Content Creation & Curation: The Missing Link Between Sales & Marketing

Speaker: Pam Didner - B2B and Tech Marketing Consultant

Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!

Why collaboration is critical to the resilience of the channel.

Compare The Cloud

It has always been clear that collaboration is one of the ways that the channel industry differs – and stands out – from others, and the current crisis has illustrated this more clearly than ever.

A Message to My Fellow White Board Chairs

Board Source

She was a colleague, but more than a colleague; we were friends—work friends, but friends nonetheless. I admired her from the moment I met her. I was in my early 30s and in my first administrator post—still a tad naïve and, in hindsight, overly confident without much experience to back it up.

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Create Valuable Partnerships with Your Best Customers

CoSell

How can you create valuable partnerships? It’s a big question that’s on everyone’s minds. We’re looking for fresh ways to add value to our best customers. Much like a personal relationship, a customer partnership works best when you focus on authentic success.

Building Personal Alliance Relationships Through Video

Peter Simoons

Whenever I speak to alliance professionals, they all agree that personal alliance relationships help to cement the performance of an alliance. Like many of you, I have spent the majority of this year behind the screen of my computer, conducting my work through video conversations.

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Why Gifting is the Secret to Successful ABM Campaigns

The digital landscape is getting crowded, and marketers are looking for new ways to reach their prospects. Download Sendoso’s guide to learn the key ingredients of successful ABM campaigns, and how to deliver brand affinity with proven ROI through gifting.

Myth busting in corporate partnerships

Stellar Partnerships

Corporate partnerships people are unique. They have special superpowers of resilience, creativity, courage, resourcefulness and emotional intelligence. But they’re not alchemists, who promised to turn lead into gold.

How Leaders are Approaching Post COVID-19 Business

EGA

The unprecedented speed and impact of change experienced by leaders during 2020 have highlighted the need for global insights, agility, fast-action and collaboration for sustainable success. EGA connects open, committed, brave leaders with similar challenges and opportunities.

The hard emotional side of entrepreneurship

Jake Jorgovan

When I started down the journey of entrepreneurship, no one told me that my own emotions would become one of the most difficult aspects to manage. Yet, over the years, I've learned to see how my emotions can be detrimental to business and lead to very poor decision-making.

Ed Rigsbee’s Raw & Unedited with David Tharp: Live to Virtual…Content, Expo & Networking

Rigsbee Research

The post Ed Rigsbee’s Raw & Unedited with David Tharp: Live to Virtual…Content, Expo & Networking appeared first on Ed Rigsbee association and membership growth.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

Coronavirus & Working from Home: Part 5 – Creating and Maintaining a Routine

AM Consulting

Creating and Maintaining a Routine An Employee’s Guide to Maximizing Work-from-Home Productivity COVID-19 is creating a new frontier, with mass closures, cities on lockdown and travel bans on a global scale. Each day is starting to feel more like Groundhog Day.

Working From Home: AKA, How to Keep Your Cat out of your Zoom Meeting

Partners Preceptors

Ahhh, working from home. It sounds so dreamy, and it’s portrayed on TV as the most easily executable task there ever was. Picture it: the kids are off to school. The kitchen is sparkling clean from the previous night’s family dinner, where afterwards you enjoyed a nice card game as a family.

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How are you going to make it through the 2020 holidays?

Jesse Lyn Stoner

It’s an understatement to say that 2020 has been a stressful year, and it’s likely the holidays will follow suit. Many have been isolated from friends and loved ones for over eight months with no clarity on when the pandemic will end.

Worried About a Dry Pipeline in January 2021? Make Sure You Do This.

PartnerTap

Share Your Target Account Data Generously with Your Strategic Partners – Without Any Constrictions. We all know that feeling of having a dry pipeline – an increasing fear of uncertainty and failure stresses you out, which makes coming up with new ideas even more difficult.

Organic Growth Strategy: How to Leverage Market Collateral Around Social Media

Speaker: Akilah Murrell, Sr. Director of Channel Marketing at Channel Maven

Join Akilah Murrell, Senior Director of Channel Marketing at Channel Maven, for this how-to session on engaging your buyer base through social media.

Governing in and through a Pandemic

Board Source

Adapted from article which appeared in AGB, Trusteeship, (28) 5, Sept-Oct 2020. Boards find themselves facing a host of challenges as they work to fulfill their fiduciary roles in the pandemic.

Building and Growing Customer Relationships

CoSell

We’re all searching for customers who share our values and understand our brand’s essence. While we often think about customer relationships in terms of numbers, each one is a personal relationship built on trust and relies on empathy. It’s a question of shared understanding and shared values.

Are You Ready for the Third Wave?

Peter Simoons

Almost everyone will admit that the reality of 2020 has deviated from any plans put into place for this year. We all experienced two waves of Covid-19 that affected our businesses and alliances. With that in mind, are you ready for the third wave?

Essential Points to remember before starting mobile test automation

Compare The Cloud

Smartphones have become powerful, sophisticated, and advanced over the years. From just being a device to communicate, now smartphones are leveraged to do any personal or professional work efficiently.

The #1 Reason Why Sales Coaching is Critical to Your 2022 Sales Success

Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

Join Tim Hughes, Author of Social Selling – Influencing Buyers and Changemakers and Co-Founder/CEO of Digital Leadership Associates, as he details how investing in sales coaching will teach your team how to navigate social media and therefore create greater sales success.

Human Centric Leadership: Building Trust for Future Growth

EGA

Leadership is never easy – especially during periods of uncertainty and change. The challenge today is exacerbated by employees’ ‘pandemic fatigue’, lack of face to face interactions and rapidly evolving customer needs.

Maintaining a positive mindset in a bad economy

Jake Jorgovan

The economy is taking a drastic hit. It will impact all of our businesses. That's a fact. But how you choose to react in this moment, that is up to you. In this article, I'm going to share the mental frameworks I am using to keep positive amidst the chaos of the world and markets.

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COVID-19 and The Channel

Partner Path

6 Ways to Adapt. As an extrovert, today’s milestone of one month stuck at home is particularly traumatic. The San Francisco Bay Area was among the first to receive orders to Shelter in Place, and I’m going a little crazy.