2019

Lesson learned from Explainify's amazing process

Jake Jorgovan

Recently, I worked with Explainify on an explainer video for Lead Cookie. It's always amazing how whenever you become a customer of another company, you pick up tips and tricks on how you can improve your own.

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Ten Things to Do For Your Business During the Holidays

Ground Floor Partners

Most businesses slow down once or twice a year, typically either around the holiday season starting in November, or in late summer. Whenever your slow season is, it is a good idea to take advantage of this time to regroup, reconnect, and recharge.

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How to Pick the Right Attorney for Your Startup

B Plans

This article is part of our “ Business Startup Guide ” – a curated list of our articles that will get you up and running in no time! Picking the right attorney in your startup is as important as picking the right business partner. You can’t underestimate the importance of selecting an attorney who “gets” your business model , your market opportunity, and most importantly, your fundraising and exit strategy.

Ed Rigsbee’s Raw & Unedited with Dwight Holcomb: Lean Membership Marketing

Rigsbee Research

? [link] Ed Rigsbee, CSP, CAE, interviews Dwight Holcomb, author, “The Lean CMO-How Small Marketing Budget Can Produce Big Results” featuring Five Marks of the Lean CMO 1. Always Learning 2. Lightning-Fact Results 3. Positive ROI 4. Know Your Niche 5. Efficient and Effective Campaigns Three Codes to Thinking Lean 1. Asking the Right Questions […].

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100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

How Collaboration Can Cure Most Marketing Project Ills

MMI Inc

A project is a project. While everyone seems to think their projects are different, this simply isn’t true. After training Read More ?. The post How Collaboration Can Cure Most Marketing Project Ills appeared first on Matrix Management Institute. Project Leadership

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Introducing SafeLife: Safety Benchmarks for Reinforcement Learning

Partnership on AI

The Partnership on AI (PAI) is today releasing SafeLife – a novel reinforcement learning environment that tests the safety of reinforcement learning agents and the algorithms that train them. SafeLife version 1.0

Managing Ecosystems — ASAP Webinar

Alliance Strategy

By Ben Gomes-Casseres Excerpts from webinar for Association of Strategic Alliance Professionals, presented in July 2019. This 35 minute video covers: The post Managing Ecosystems — ASAP Webinar appeared first on Alliance Strategy. Alliance Constellations (MA) Alliance Management (MA) Online Course 2

We Need All of our Alliances to be Agile!

Phoenix Consulting Group

In early 2018, my colleague Laura Powers, an Agilest Icon, and I held a workshop on Agile Partnering. One of our attendees was Kristina Scott, Sr. Director Partner Enablement, Marketing, Operations at Seclore. Seclore is an emerging security software startup with a broad ecosystem of channels, technology alliances and OEMs. A year after the workshop, Kristina remarked “Thinking back to the workshop, I’ve come to appreciate that “we need all of our alliances to be agile.”. “We

Master video calling

SamePage

Video calling is one of our crucial collaboration features. To be in touch is especially vital for co-located offices. During the last few weeks, we have been working hard improving our video calling solution. Language. Undefined

How Zoom Uses AI to Ramp up Sales Certification and Proficiency

Zoom was struggling to ensure that sales reps around the world––with different levels of experience and proficiency––were getting certified on updated messaging. Traditional methods were unexciting, time-consuming, and ineffective! Find out how they achieved success in Second Nature’s Customer Case Study!

How To Achieve Better-Together Partnerships

Successful Channels

Like chocolate and peanut butter or caramel and sea salt, your partnerships can be the best and the most complementary relationships possible. Imagine if all your channel partnerships were 1+1=5 where both parties win all the time. This is not as elusive as you may think.

Audit Your Recruitment Process Marketing Content to Delight Job Seekers

ExactHire - Partnership

Use this audit checklist to evaluate and improve the effectiveness of your recruiting process-related content. I’m not the first one to say that recruiters, human resources professionals and marketing specialists should team up to create content that engages top talent in your recruitment process.

Understanding Market Research

Ground Floor Partners

Market Research: The action or activity of gathering information about consumers’ needs and preferences. Google Dictionary). Entrepreneurs often perform “market research” by simply searching for similar products or services through online search engines.

Five CSR Trends Every Company Can Get Behind

CPS

Originally posted on Forbes.com CommunityVoice . Written by: Amanda Ponzar. With recent data breaches, global riots, government shutdowns, rising nationalism, international tensions, crippling inequality, fear of artificial intelligence replacing jobs — the list goes on — even the most positive person can feel discouraged, unable to see a way forward. The 2019 trends in corporate social responsibility (CSR), however, can give us hope for a brighter future ahead.

Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

Get Your Partner Portal Home Page Right: 4 Ways To Keep Partners Coming Back

Chaneltivity

Channel Consultancy AchieveUnite recently posted an article on their blog laying out the importance of your partner portal to your partner’s success, including 4 specific ways to keep partners logging in. The article also includes samples of both an effective and poor portal to use as inspiration for laying out yours. It also includes a list of the most commonly used links within portals, including Deal Registration , Training , Pricing , and more.

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How to Break Down Silos Through Training

MMI Inc

A silo is a vertical area that operates on its own. It serves its own interests. It’s focused on its Read More ?. The post How to Break Down Silos Through Training appeared first on Matrix Management Institute. Training

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Cisco Partner Summit – DevNet

Partner Path

This month, CEO Diane Krakora attended the Cisco Partner Summit in Las Vegas. In this short video, listen to her chat about Cisco DevNet, the developer program that delivers APIs, SDKs and sandbox to developers. It's critical that partners have the ability to build solutions and create customer outcomes. Industry Perspective

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PAI and First Draft Launch Research Fellowship on Media Manipulation

Partnership on AI

Co-authored by Claire Wardle , Founder and Co-Director, First Draft AI technologies for media manipulation are becoming increasingly sophisticated, enabling the creation of fake videos that are difficult to detect as fake with the naked eye.

Top 10 Tactics for a Successful SKO!

The 2022 Sales Kick Off is your big opportunity to align your sales team and drive change. Make sure it's successful with SecondNature’s SKO Ebook! Find out: ? How to set the right goals and KPIs ? How to translate vision into tactics ? How to keep salespeople engaged.

Ecosystems and Platforms — LinkedIn Learning Course

Alliance Strategy

By Ben Gomes-Casseres | Online course on Lynda.com | This conversation with Ben demystifies ecosystems and platform strategies. It builds. The post Ecosystems and Platforms — LinkedIn Learning Course appeared first on Alliance Strategy. Alliance Constellations (MA) Alliance Design (MA) Alliance Strategy (MA) Online Course

Why Principles-Based Collaboration Is Essential For Agile Ecosystems

Phoenix Consulting Group

as published in Forbes.com. As we enter an “Era of Ecosystems,” we need a different approach and thinking to manage these multi-dimensional and multi-lateral business relationships.

More powerful pages

SamePage

We bring you three improvements to our primary collaboration element: pages. It all starts with customer feedback. Language. Undefined

A Channel Marketer’s Fantasy: Closed Loop ROI Management

Successful Channels

One of the biggest fears of a channel executive is making investment decisions with incomplete information on activities with uncertain forecasted outcomes.

LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

ExactHire and BountyJobs Partner to Connect Employers to Search Firms

ExactHire - Partnership

ExactHire, provider of robust applicant tracking system and employee onboarding software solutions for small and medium employers, recently announced a strategic partnership with BountyJobs, Inc.

Should You Scale Your Business?

Ground Floor Partners

So you started your own business, grew it to the point where you are now making a modest income, and you finally went on a vacation for the first time in five years. Revenue has increased for the past few years, the business is generating a small profit, and you have several employees. Are you ready to take it to the next level and scale your business by a factor of five, ten or twenty?

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3 Must-Have Qualities of a Great B2B Inside Sales Partner

Mansfield Sales Partners

One proven way B2B firms are scaling revenue is by evolving how they think about inside sales pipeline generation. But even if you know the best practices that guarantee telemarketing success , executing them is another matter. To do inside sales right requires expertise and resources that you might not have right now. sales ops sales operations inside sales SDRs

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Channeltivity Announces Channel Champions Series

Chaneltivity

Celebrates Expertise and Success in the Channel. Charlotte, North Carolina, – May 7, 2019 – Channeltivity, a global leader in Partner Relationship Management (PRM) software solutions, today announced their Channel Champion interview series, designed to highlight high achieving channel professionals within the technology industry. With over 30,000+ channel professionals in the Channeltivity ecosystem, we have the pleasure of working with a wide variety of impressive individuals in the space.

A Recruiter’s Guide To Hiring In 2021

With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. As the New York Times observed, “It’s a weird moment for the American economy.” And recruiting professionals are caught in the middle. To make the most of this disruption, you need to understand the economic drivers, develop a strong strategy for unearthing valuable talent, and use the latest tech tools to get the job done. Read this guide to get your recruiting practice ready to thrive in the new normal.

The Great Restructuring Hoax: Don’t Fall for this Scam One More Time

MMI Inc

Organizations spend a million dollars or more restructuring only to find they need to do it again in two or Read More ?. The post The Great Restructuring Hoax: Don’t Fall for this Scam One More Time appeared first on Matrix Management Institute. Restructuring

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Cisco Partner Summit – Customer Success

Partner Path

This month, CEO Diane Krakora attended the Cisco Partner Summit in Las Vegas. On day two, she listened to numerous roundtables where the terms customer experience, customer success, customer satisfaction and customer lifecycle were used interchangeably. AHHHH! Listen to her short video explaining why these are all different and then focus in on the critical element of customer success. Industry Perspective

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How Should Human Rights Advocacy Balance the Opportunities & Risks of Artificial Intelligence?

Partnership on AI

How might artificial intelligence (AI) technology be best leveraged for human rights causes while also mitigating the risks? Are resource-constrained human rights organizations able to tap into this technology, and are there particular applications where AI will create the most impact?