Marketing alliance Related Topics 
Peter Simoons
SEPTEMBER 6, 2021
Both meanings can still fit nicely within the collaborative business or alliance spectrum, but having a different understanding of specific terms can create undesired complications. In one situation, a business unit of a client was working to establish a marketing alliance with a reseller.
LaVoie Health Science Blog
JANUARY 7, 2021
Barrett brings deep experience in sales, marketing, alliance management, business, and product development to the firm and reports to Doug Russell , Senior Vice President, Client Services, PR/Media. Barrett joined the firm as an advisor to meet clients’ demands to identify licensing and corporate development partnership opportunities.
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Mindmatrix
NOVEMBER 21, 2023
A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.
Mindmatrix
FEBRUARY 15, 2023
A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.
Mindmatrix
OCTOBER 19, 2023
A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.
Mindmatrix
NOVEMBER 9, 2023
A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.
BTD Consulting
JULY 12, 2021
Tailor governance to the attributes of the partnership For example, a short-term co-marketing alliance needs a very different governance model than a long-term research joint venture. Many forces should shape a governance structure, including venture goals, number of partners, and past relationships.
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