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Internal Strategic Alliance Definition

Peter Simoons

Both meanings can still fit nicely within the collaborative business or alliance spectrum, but having a different understanding of specific terms can create undesired complications. In one situation, a business unit of a client was working to establish a marketing alliance with a reseller.

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Leading PRM & Partner Marketing Software Provider, Mindmatrix, to Showcase its Bridge PRM & Partner Marketing Software at the CP Expo next week

Mindmatrix

A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.

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Mindmatrix launches Partner Engagement Concierge Services

Mindmatrix

A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.

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LaVoieHealthScience Builds on 2020 Momentum with an Updated Team Roster to Meet Client Growth in 2021

LaVoie Health Science Blog

Barrett brings deep experience in sales, marketing, alliance management, business, and product development to the firm and reports to Doug Russell , Senior Vice President, Client Services, PR/Media. Barrett joined the firm as an advisor to meet clients’ demands to identify licensing and corporate development partnership opportunities.

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Mindmatrix redefines sales ecosystem enablement by facilitating many-to-many interactions through its latest platform, Bridge 5.0

Mindmatrix

A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.

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Traditional sales ecosystems Vs. Modern sales ecosystems

Mindmatrix

A pioneer of sales (direct & indirect) and marketing enablement technology, today Mindmatrix is the only company offering a fully unified platform (Bridge ) that connects and enables sales (direct & indirect), marketing, alliances and partner ecosystems.

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Governance: Structured, Not Standardized

BTD Consulting

Tailor governance to the attributes of the partnership For example, a short-term co-marketing alliance needs a very different governance model than a long-term research joint venture. Many forces should shape a governance structure, including venture goals, number of partners, and past relationships.