Where is the Reporting Line for an Alliance Team?

Peter Simoons

Last week I was asked a question about where would be the best location for an alliance & partnerships team in an organisation for reporting purposes. Like with many things in alliances & partnerships there isn’t one single answer that fits all organisations!

The Difference Between a Partnership and an Alliance

Peter Simoons

Do you ever wonder what the difference is between partnerships and alliances? The words partnerships and alliances are generally used interchangeably. Some people confuse the terminology even further by using the word alliance when they mean a channel relationship or a licensing deal.

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Competitors and Collaborators: The Alliance of Channel Women Enters 12th Year

Channel Insider

A group formed to boost the presence of women in the channel is entering its 12th year with a new president at the helm. Jeppson spoke to Channel Insider as part of our series on Innovation in the Channel. Teamwork began that very night,” as the Alliance website puts it.

Channel Performance Optimization: Refining Your Partner Experience

PLM Alliances

What is missing from many channel programs today? Most channel leaders have built some type of partner experience, likely all at different levels. Partner programs and enablement Distribution and partner strategy Increase Partner Effectiveness Channel head or manager

Atos: Channel Profile & Services

Channel Insider

The result of several mergers between European consultancies at the turn of the century, Atos today is one of the top enterprise IT channel partners and has a worldwide presence. Read more : Top 15 Managed Security Service Providers (MSSPs) of 2022 | Channel Insider.

PwC: Channel Profile & Services

Channel Insider

As a top enterprise IT channel partner , PwC has an extensive international footprint and offices in nearly every country with a workforce of almost 300,000, helping clients achieve business and digital transformation. Read more: The Channel Outlook for 2022: Get Ready for Major Change.

HCL: Channel Profile & Services

Channel Insider

With five decades of experience, the enterprise IT channel partner has almost 200,000 employees working in 52 countries to deliver its extensive portfolio of solutions. Channel Partner Ecosystems. Strategic Alliance Partners.

Common Channel Blind Spots

Chaneltivity

In the Channel Expert Office Hours series, channel expert Raegan Wilson answers questions about channel management. What are common channel blind spots? The three common channel blind spots include: 1. Channel Management Channel Success Indirect Sales Channel

Kyndryl: Channel Profile & Services

Channel Insider

Kyndryl hit the ground running with the announcements of multiple strategic alliances in its first few months and a solution stack covering cloud infrastructure, applications, edge networks, cybersecurity , and implementation services. Partners and Alliances.

McKinsey: Channel Profile & Services

Channel Insider

Like many top IT channel partners , McKinsey offers a wealth of knowledgeable personnel, ongoing research, and industry experience, extending to relationships with a global network of business clients. Partner Alliances and Ecosystem.

Channel Chats Episode 1: The Building Blocks of a Channel Strategy

PLM Alliances

In our first Channel Chat episode, The Spur Group's CMO, Richard Flynn , (virtually) sits down with Baptie & Co. CEO, Rod Baptie, to discuss the building blocks of cultivating a successful channel strategy. Channel Chats Episode 3: How Cloud is Changing Partner Relationships.

Deloitte: Channel Profile & Services

Channel Insider

We at Channel Insider recently named Deloitte a top enterprise IT channel partner and cloud managed service provider (MSP). This profile looks at Deloitte services and solutions, target markets, user opinion, industry recognition, and more for potential channel partners to evaluate.

Channel Chats Episode 2: Partner Insights From a Cloud Leader

PLM Alliances

In our second Channel Chats episode, The Spur Group's CMO, Richard Flynn, is joined by Snowflake's Colleen Kapase , SVP WW Partners & Alliances. Highlights of the conversation include: What's unique about channel management at Snowflake. Aligning channel and field sales.

Ecosystem Partnerships Extend and Evolve Alliances

Phoenix Consulting Group

Q: You have been involved with the channel and emerging ecosystems for some time. NW: I would not say the concept of partnership has evolved so much as a recognition of how partnerships extend and enhance the business has evolved, especially with respect to channels.

What Does Digital Transformation REALLY Mean for the Channel?

PartnerTap

It is imperative that we reshape our channel cultures now, so we don’t fall behind our competitors. It’s important to have channel and alliance leaders who know how to work in the digitized landscape. They improve workflows and drive more revenue for channel teams.

EPAM: Channel Profile & Services

Channel Insider

EPAM Systems is a global software engineering services company with three decades of consistent growth and a recent placement in our top enterprise IT channel partners. Read more: A Good Partner Portal is Key to Channel Sales. Partners and Alliances.

6 Disciplines of Successful Channel Management

PLM Alliances

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. By some estimates, as many as 70% of alliances fall short of expectations for both the partners and the vendor.

Channel Chats Episode 5: How Channel Automation Can Enhance Your PX

PLM Alliances

Our fifth Channel Chats episode features Raegan Wilson and Kate Caday , leaders of channel management and sales transformation at Spur Reply. Raegan owns the firm’s platform alliance relationships and leads the channel automation and optimization strategy. With over 20 years of channel experience collaborating with clients like Thomson Reuters, Logitech, Palo Alto Networks, Xerox, ADP, and Fortinet. Channel Chats Episode 2: Partner Insights From a Cloud Leader.

The Top 22 IT Channel Partners of 2022

Channel Insider

A great channel partner is in the eye of the beholder and can depend on whom you ask. Analysts, industry groups, IT vendors, and customers all have their own views on the best IT channel partners. Here are our picks for the 22 best IT channel partners in 2022.

We Need All of our Alliances to be Agile!

Phoenix Consulting Group

Seclore is an emerging security software startup with a broad ecosystem of channels, technology alliances and OEMs. A year after the workshop, Kristina remarked “Thinking back to the workshop, I’ve come to appreciate that “we need all of our alliances to be agile.”. “We Now in Strategic Alliances or Partner Management, we’re seeing the shift towards ABA or Account-Based Alliances. 1. Focus on customer through account based alliances.

Channel Chats Episode 3: The Cloud and Partner Relationship Management

PLM Alliances

For episode 3 of Channel Chats, The Spur Group CMO Richard Flynn spoke with Oracle's Ross Brown who is the VP, Cloud Go-to-Market. Check out the other episodes in the series: Channel Chats Episode 1: The Building Blocks of a Channel Strategy.

Channel Performance Optimization: Refining Your Partner Experience

PLM Alliances

What is missing from many channel programs today? Most channel leaders have built some type of partner experience, likely all at different levels. Partner programs and enablement Distribution and partner strategy Increase Partner Effectiveness Channel head or manager

The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. But the role of chief channel officer (CCO) is more ambiguous. Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships?

Understanding different channel sales models

Mindmatrix

Understanding Different Channel Partner Models & Personas. In today’s highly competitive environment, understanding the different partner types and channel models is the key to enjoying a winning partner-mindshare. This involves forming strategic alliances with channel partners.

Channel Chats Episode 4: Channel Technology and the Partner Experience

PLM Alliances

In our fourth installment of Channel Chats, CMO Richard Flynn welcomes channel sales expert Raegan Wilson , who is a new Managing Director at The Spur Group. She specializes in channel automation and partner experience optimization. Richard: Welcome to Channel Chats.

How to Use Partner Scoring to Increase Channel ROI

PLM Alliances

Every channel leader faces the same core problem — how do I use limited resources, programs, and people to best influence partners and meet my business objectives? What is a channel leader left to do? The changing world of channel leaders.

Channel Sales for SaaS Webinar

Channel Incentive Best Practices

Looking to take your SaaS solutions to market via the Channel? If so, join Channel Mechanics for the upcoming webinar “Channel Sales for SaaS”, with guest speakers, Justine Cross , Managing Director, EMEA Channels and Nehul Goradia , Co-Founder, Enabler ONE.

TeamViewer’s Patty Nagle and Rob Thiele on Evolving Channel Strategies

The 2112 Group

TeamViewer’s Patty Nagle and Rob Thiele join Changing Channel’s Larry Walsh to discuss how they’re revamping their channel program to accelerate the company’s evolution into more use cases and market opportunities beyond their remote-access foundation.

Channel Chats Episode 4: Channel Technology and the Partner Experience

PLM Alliances

In our fourth installment of Channel Chats, CMO Richard Flynn welcomes channel sales expert Raegan Wilson , who is a new Managing Director at Spur Reply (formerly 'The Spur Group'). She specializes in channel automation and partner experience optimization.

Channel Chats Episode 1: The Building Blocks of a Channel Strategy

PLM Alliances

In our first Channel Chat episode, The Spur Group's CMO, Richard Flynn , (virtually) sits down with Baptie & Co. CEO, Rod Baptie, to discuss the building blocks of cultivating a successful channel strategy. Channel Chats Episode 3: How Cloud is Changing Partner Relationships.

The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. But the role of chief channel officer (CCO) is more ambiguous. Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships?

6 Must Do’s When Launching a Product Through the Channel

PLM Alliances

Some of the most successful businesses, from start-ups to well-established companies, understand that partner channels are more important than ever. Here are six practices we recommend you keep in mind for an effective product launch through your channel.

6 Must Do’s When Launching a Product Through the Channel

PLM Alliances

Some of the most successful businesses, from start-ups to well-established companies, understand that partner channels are more important than ever. Here are six practices we recommend you keep in mind for an effective product launch through your channel.

Channel Chats Episode 1 - Baptie and Channel Focus

PLM Alliances

In our latest Channel Chat, The Spur Group's CMO, Richard Flynn, (virtually) sat down with the CEO of Baptie, Rod Baptie, discuss the building blocks of cultivating a successful Channel strategy.

Accelerate Channel Success With the New Partner Experience Model

PLM Alliances

Apply the model to your channel strategy. Partner programs and enablement Increase Partner Effectiveness Channel head or manager Partner business propositionsWith the right strategy and commitment, you can fundamentally change your partner relationships for the better.

Accelerate Channel Success With the New Partner Experience Model

PLM Alliances

Apply the model to your channel strategy. Partner programs and enablement Increase Partner Effectiveness Channel head or manager Partner business propositionsWith the right strategy and commitment, you can fundamentally change your partner relationships for the better.

The 6 Roles of an Effective Chief Channel Officer

PLM Alliances

In our industry, there are few roles as opaque as the head of channel. But the role of chief channel officer (CCO) is more ambiguous. Most importantly, what makes a channel leader effective for the both company's channel management and partner relationships?

Accelerate Channel Revenue with Smarter Program Choices

Channel Incentive Best Practices

Channel Mechanics is delighted to announce registration for their forthcoming Webinar: “ Accelerate Channel Revenue with Smarter Program Choices ” with guest speakers, Natalia Vianden , Director Global Channel Programs at Extreme Networks, A.J. Channel Partner Nurture Programs.

BCG: Channel Profile & Services

Channel Insider

This profile looks at BCG services and solutions, target markets, industry recognition, and more for potential channel partners and companies to evaluate. Read more : Four Channel Opportunities for IT Vendors and MSPs. Alliances and Ecosystems.

What the Best Channel Partner Programs All Have in Common

PLM Alliances

Partner programs and enablement Increase Partner Effectiveness Channel head or managerDoes your partner program have just one track? Do you have multiple partner programs? Are your tiers named after precious metals?