Partner Ecosystems: Unlocking The Formula For Growth


Ecosystems Startups For Partnership Leaders Collaborative Selling GrowthWhere’s that crystal ball when you need it? Imagine if we knew exactly which strategies and tactics would result in success.

Ecosystems, Design, and Glocalization: A Multi-Level Study of Technovation

TIM Review

Business ecosystems form around problems to solve and pain to soothe. Management scientist, coined “business ecosystems”. Business ecosystems are prominent in both theory and practice. Others describe ecosystems as “multi-level systems” (Muegge, 2011a; Muegge, 2013).


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What Makes Business Ecosystems Succeed?

INSEAD Knowledge

Our framework guides you through the forces driving Airbnb and other ecosystem-based businesses

Account Mapping: Six Critical Insights to Drive Ecosystem Revenue


Account mapping is a piece of the mundane work that has to be done as alliance teams look for new opportunities in their ecosystem. Many see a Partner Ecosystem Platform (PEP) like PartnerTap as the answer to their question. Running an alliance team is not an easy task.

The Role of LMS in Partner Management in the Channel Ecosystem


However, the role of LMS has now expanded to include the channel ecosystem. There’s no reason, why vendors can’t have a highly engaged channel ecosystem that covers more than just the top-tier partners.

How to Unlock Millions Through Your Ecosystem


According to Accenture research, 60% of executives believe ecosystems are the way to go. In the next ten years, ecosystems could unlock $100 trillion of value for business and society, according to Accenture Strategy reports. An ecosystem offers new opportunities.

The Leadership Style of Collaborative Ecosystems

Phoenix Consulting Group

Businesses are coalescing into ecosystems and becoming more interconnected, dynamic and interdependent. An ecosystem business model requires a more agile, collaborative and inclusive approach to leadership. Blog Ecosystem Design Ecosystem Optimization

Managing Ecosystems — ASAP Webinar

Alliance Strategy

This 35 minute video covers: The post Managing Ecosystems — ASAP Webinar appeared first on Alliance Strategy. By Ben Gomes-Casseres Excerpts from webinar for Association of Strategic Alliance Professionals, presented in July 2019. Alliance Constellations (MA) Alliance Management (MA) Online Course 2

Fostering the Partner Ecosystem

Partner Path

The primary goal of vendors focused on recruiting and onboarding partners is to identify and engage new types of partners. These are organizations that aren’t traditional IT solution providers and yet have influence in cloud-based technology solution purchases. Jay McBain of Forrester calls them shadow channels as they aren’t engaging with customers or vendors in the traditional way. We at PartnerPath take a bit more positive nomenclature and call them next-generation channels.

The Power of Ecosystems or Can you go it alone?

Phoenix Consulting Group

Since we are talking ecosystems, I think there is a very Darwinian answer. Those businesses that adopt an ecosystem model will be more successful in serving customers and more resilient during uncertain times. How did partnering with the world’s largest ecosystem fail?

Building a Culture for a Collaborative Ecosystem

Phoenix Consulting Group

Building a partner ecosystem is hard. But what’s harder than building an ecosystem? Building a culture that supports an ecosystem strategy. This is especially toxic to working within an ecosystem.

Finding Your North Star: Galvanizing The Customer-Centric Ecosystem

Phoenix Consulting Group

And as enterprise business models evolve to ecosystem business models, finding a North Star becomes even more crucial. Ecosystems, after all, are not managed by command and control. There are many recent examples of collaborative ecosystems that have sprung up around Covid-19.

Digital health ecosystems: Voices of key healthcare leaders

McKinsey & Company

COVID-19 has made it more pressing than ever to integrate online and offline offerings and to establish integrated health ecosystems. We asked key healthcare leaders about their views to make this change happen. Insights on Healthcare Systems & Services Health care services Health care providers Digital

It Takes an Ecosystem

Phoenix Consulting Group

or How to Build to Build Partner Ecosystems for Agility, Innovation and Growth in Your Business as published in As someone who has been architecting and managing business partner ecosystems for more than 30 years in the tech industry, I am quite interested in the attention ecosystems have been receiving from management pundits of late. Why build partner ecosystems? Ecosystems also provide stickiness. How does one build this type of ecosystem?

The future of healthcare in Asia: Digital health ecosystems

McKinsey & Company

Asia is paving the way for digital health ecosystems, and potential ecosystem orchestrators can generate value by taking bold, strategic actions.

Why You Need a Strong Partner Ecosystem Now More Than Ever


Apple, Amazon, Google, and many other companies understand the opportunities of a strong partner ecosystem. Noticing the competitive edge it brings, many companies have become interested in building & strengthening their own ecosystems or joining someone else’s.

A design-led approach to embracing an ecosystem strategy

McKinsey & Company

Embedding design thinking, methods, and tools from the outset of ecosystem development will help companies produce integrated ecosystem offerings that delight customers, stave off threats, and create new sources of value.

The Five Essential Roles of Corporate Ecosystems

INSEAD Knowledge

Most firms that try to build an ecosystem would be better off joining an existing one. The first step is for them to know where they would fit

Channel Partner Ecosystems Measurement & Personalization

ITA Group

Channel Partner Ecosystems Measurement & Personalization. These are covered heavily in the report put out by Forrester’s team of channel experts, led by Jay McBain , called Unlocking The Power Of Partner Ecosystems Demands Powerful Measurement.

An ecosystem of partners: The foundation of capital project excellence

McKinsey & Company

To deliver large capital projects in heavy industry more efficiently, project owners can consider forming an ecosystem of partners and fundamentally rethinking ways of working together.

How insurers can act on the opportunity of digital ecosystems

McKinsey & Company

Professor Markus Warg, an ecosystem and platform enthusiast, discusses the role that big tech will play in insurance and the importance of setting the rules of the game within ecosystems.

How Okta Ventures Surfaced 60 Ecosystem Qualified Leads for its Portfolio Companies in Just Two Weeks

Crossbeam Blog

account mapping co-selling Ecosystem Ops executeYou just invested in an early-stage startup, the newest addition to your corporate venture fund’s portfolio — but now what? What happens the next day? How quickly can you onboard the portfolio company so you can start supporting its growth plan?

Ecosystem Partnerships Extend and Evolve Alliances

Phoenix Consulting Group

Q: You have been involved with the channel and emerging ecosystems for some time. This is the value of the trend toward multi-partner, agile and collaborative ecosystems. At today’s pace of change, you have to trust aligned self-interests to maintain cohesion among ecosystem partners.

Defining and seizing the mobility ecosystem opportunity

McKinsey & Company

What mobility ecosystems will help OEMs and other industry stakeholders in the next normal? Automotive & Assembly Insights Automotive

Ecosystems and Platforms — LinkedIn Learning Course

Alliance Strategy

By Ben Gomes-Casseres | Online course on | This conversation with Ben demystifies ecosystems and platform strategies. The post Ecosystems and Platforms — LinkedIn Learning Course appeared first on Alliance Strategy. It builds. Alliance Constellations (MA) Alliance Design (MA) Alliance Strategy (MA) Online Course

How We Launched Our First Tech Ecosystem With 30+ Integrations in 6 Months

Crossbeam Blog

Launching a tech ecosystem involves a ton of moving parts. career advice partnerships 101 industry insights Ecosystem OpsIt’s more than just developing the integrations that improve your customers’ workflows and bottom line.

Don’t Confuse Platforms with Ecosystems

INSEAD Knowledge

A beginners’ guide to high-value business models

Finding Opportunity in Disruption: Pivot your Ecosystem Strategy

Phoenix Consulting Group

Have you rethought your partner ecosystem strategy in terms of what new opportunities lie ahead? In the Covid economic crises, partner ecosystems are again shifting to address new opportunities: work from home solutions, tele-medicine, contact tracing, collaboration on therapies and vaccines.

Why Principles-Based Collaboration Is Essential For Agile Ecosystems

Phoenix Consulting Group

As we enter an “Era of Ecosystems,” we need a different approach and thinking to manage these multi-dimensional and multi-lateral business relationships. Ecosystem collaborations in an agile world do not fit well with a highly process-oriented management model.

The "State of the Partner Ecosystem" Report is Now Available

Crossbeam Blog

Last year we published our first-ever State of the Partner Ecosystem Report , the first-of-its-kind survey of partnership professionals. Crossbeam news

Multichannel Marketing – Top Strategic Tips for IT Vendors in the MSP Ecosystem


Multichannel Marketing – Top Strategic Tips for IT Vendors in the MSP Ecosystem. The MSP ecosystem is becoming more and more on-demand, making it an ever-growing industry today. The daunting challenge lies in how you can find that ideal partner in an overwhelming MSP ecosystem.

Building a tech-services ecosystem to deliver products—not applications

McKinsey & Company

IT organizations focused on building value as well as reducing costs need to rethink how they engage with their vendors. Digital Insights IT cost & performance improvement IT management & strategy IT organization & governance Digital strategy and organization

Future of Hyperconnectivity Offers Billion-dollar Opportunities in the Connected Living Ecosystem

Frost & Sullivan

Enterprises need to establish new partnerships, engage with a broader ecosystem, and explore new business models to deliver a unique value proposition. The number of connected devices across the globe is projected to increase from 30.4

Multi-Partner Plays are the Key to Enterprise Growth


Multi-partner plays (co-selling with ecosystem partners) are the fastest way to grow your channel programs in 2021 and beyond. To remain competitive, enterprise companies need to sell collaboratively with their ecosystem partners. Co-Selling and Aligning with Your Ecosystem Partners.

AI-powered Solutions to Create an Ecosystem of Connected Laboratories for Superior Collaborations and Efficiencies

Frost & Sullivan

R&D laboratories can reduce costs and improve productivity by adopting smart solutions in the ecosystem, finds Frost & Sullivan. The article also highlights the role of artificial intelligence (AI) solutions to enable a smart laboratory ecosystem.

5 Key Sales Trends To Boost Growth For 2021


Ecosystems For Sales Leaders Collaborative Selling TrendsAre you searching for the best ways to boost growth in 2021? If so, you want to have more high-quality leads, warm introductions, timely opportunities…to close more deals.

Partnership on AI Assembles Global Community To Build a Healthy Information Ecosystem

Partnership on AI

Ensuring that AI is deployed properly and responsibly requires key stakeholders’ participation in the global information ecosystem. The post Partnership on AI Assembles Global Community To Build a Healthy Information Ecosystem appeared first on The Partnership on AI.

Europe’s innovation wunderkinds: The rising B2B start-up ecosystem

McKinsey & Company

While B2B start-ups are making Europe more competitive, start-ups, investors, and corporates will need to share expertise and work as partners to realize the region’s full entrepreneurial potential. Our Insights High Tech & Internet Europe Middle East North and Central America Innovation Growth Globalization Disruptive Technology IT organization & governance Digital strategy and organization IT management & strategy Core IT

Aligning the Channel Partner Ecosystem for Customer Success

Market Source Inc

Successful alignment within the channel partner ecosystem opens the door to higher margins, easier upsell, and competitive advantages. The post Aligning the Channel Partner Ecosystem for Customer Success appeared first on MarketSource.

Ecosystem Ops 101: 6 Ways to Drive Efficiency and Maximize the ROI of Your Partner Program

Crossbeam Blog

You’re turning EQLs into MQLs into SQLs — and, no doubt about it, they’re generating partner-sourced revenue. partnerships 101 execute