June, 2022

From helping to belonging

Stellar Partnerships

Motivation is a very personal thing. At my son’s high school the librarian had the challenge of inspiring teenage boys to read books. Rather than set them homework or threaten detention, she set up a book club where they could discuss a favourite book and provided free food.

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6 Cloud Monitoring Use Cases and Why You Should Care

Compare The Cloud

According to recent research from Flexera, 92% of enterprises have a multi-cloud strategy.


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5 Barriers to Overcome and Advance Your Board’s DEI Commitment

Board Source

It is quite common to see nonprofit organizations making visible commitments to diversity, inclusion, and equity. Many nonprofit organizations have DEI statements; some include the words in their missions. Many have DEI as part of their strategic plan.


5 Financial Topics all Association Professionals Must Understand

Partners Preceptors

5 Financial Topics all Association Professionals Must Understand. By Rachel Luoma, MS, CAE. . If you have read any of my previous blogs, then you may see a theme amongst many of them – financials. Since I was a little kid, numbers just made sense to me.

Roadblocks to Delivering a Competitive Buying Experience

Why are buyer-facing teams struggling and what can be done about it? Bigtincan teamed up with Heinz Marketing in a recent research study, with the aim of discovering the roadblocks revenue-generating teams encounter in preparing buyer-facing teams for today’s market. Click here to learn 5 key insights into what you can do today!

Episode 36: Scott Lichtenstein, Co-founder, BuyerSight


Scott Lichtenstein is an e ntrepreneur and startup executive with experience scaling sales, marketing, and sales operations for B2B & SaaS technology companies.


More Trending

A drop in the ocean

Stellar Partnerships

It’s 12C and raining in Melbourne and I’m feeling smug about having booked my first holiday to QLD in years. I know that mentioning my holiday will test the business partnership as Sharon holds the fort in her thermal onesie. But staring out from the beach has reminded me of Blue Ocean Strategy.

Make your technology assets work harder – how can businesses get the most out of their cloud investments?

Compare The Cloud

When Sunsetting Your Nonprofit is the Hardest (and Best) Option

Board Source

If there is a lesson from the last several years, it is that we have to look inward before we do anything else.


Congratulations ISTO’s Jessica O’Hanlon


The American Society of Association Executives (ASAE) has announced that Jessica O’Hanlon, CAE, a Senior Program Manager at IEEE-ISTO, has earned the Certified Association Executive (CAE®) designation. The CAE is the highest professional credential in the association industry.

Connecting the Consultative Experience

Many B2B businesses have come to believe that there is an asymmetric relationship between the company and its buyers. But what research has discovered is that many of today’s B2B buyers are NOT empowered and they have little interest in being so. Download the eBook to find out why.

Three Keys to Hyper-Scale Your Marketplace Ecosystem


In this article, we give you three quick, actionable steps that will hyper-scale your marketplace ecosystem. Whether you are just starting to scale, or you’re a tech giant that wants to see continued growth within your marketplace, this article will help you reach your goal.

Best New Management Books for 2022: Thinkers50 announces new booklist

Thinkers 50

PRESS RELEASE. Monday 27 June 2022 . LONDON – What are the new books every manager should read this year? Thinkers50, the global ranking of management thinkers, today announced its Best New Management Books: Top 10 New Titles for 2022. .


Rethinking the costs of partnerships

Stellar Partnerships

The economist Adam Smith believed that free markets were the best way to create an efficient economy. Our individual self-interest, with everyone working to serve themselves will ensure that we all have the goods we need. But the ‘invisible hand’ of the marketplace is imperfect.

Identity Modernisation: The backbone of hybrid cloud environments

Compare The Cloud

The work environment is constantly changing, and the work-from-home era is simply the next step in that process.

The Definitive Guide to the Top 4 Sales Enablement Metrics

See what metrics matter to increase productivity and revenue and your organization. This guide will help you stay data-driven while avoiding data overload.

7 Major Mistakes that MSSPs Make

Channel Insider

Any IT vendor or managed services provider (MSP) looking to add security services has several different directions they can go to achieve success. But there are also certain mistakes they can make that usually bring about failure.

IEEE-ISTO Announces Formation of BITA Standards Council (BSC)


New Industry Alliance Standardizes Blockchain Attributes/Formats to Improve Interoperability and Efficiency of Transportation Supply Chain. PISCATAWAY, N.J.,


How to Get More MDF Budget from Your Partners


Market development funds help the partner world go round. Oftentimes, larger partners will provide market development funds for in-person events and targeted marketing campaigns. It can jump-start new and partner efforts and as well as add fuel to the fire of proven programs.

Transforming advanced manufacturing through Industry 4.0


Manufacturers in industries such as automotive and electronics, nearing the tipping point of digital adoption, are achieving even faster and more sustainable change through Industry 4.0. Insights on Operations Manufacturing operations


The Business Case and Playbook for Data-Driven Sales Coaching

Sales coaching & learning is a wise investment, but also requires you to do it right. This eBook will serve as a springboard for your business case, playbook, and implementation plan as you consider an investment to improve data-driven sales coaching.

Flogging a dead horse

Stellar Partnerships

I’m an incurable optimist. That’s probably why I once did a basketball bootcamp despite being only 5ft nothing tall. In my younger days I had a boyfriend who was 6ft 4 inches and that really tested my optimism.

9 Tips for Marketing Innovation in an Old School, Traditional Industry

Compare The Cloud

Traditional industries often struggle with marketing innovation. Banks, law firms, manufacturers, and others are quick to rely on what works, thinking “if it’s not broke, don’t fix it.”. But these industries are often dry, and need something extra in their marketing strategies.

Partnership on AI Awarded Funding from Moore Foundation to Explore Ethical AI in Healthcare

Partnership on AI

Share. Our Blog. /. Partnership on AI Awarded Funding from Moore Foundation to Explore Ethical AI in Healthcare. PAI Staff. June 1, 2022. Content Wrapper. Click here to start editing. -->. Content Row. Click here to start editing. -->.

IAN…the Path to IEEE Standardization for Today’s Industry Consortia


by Michelle Hunt, Director, Alliance Management Operations, ISTO.

Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales Engagement leverages process, tools, and training to align your efforts to your buyer’s journey and exceed their expectations. See how to equip sellers to effectively prospect, create meaningful connections and manage a sales cycle from beginning to closed-won! Download the guide today!

Risky Business: Why Successful Entrepreneurs Are Masters of Calculated Risk-Taking


Risk isn’t a bad thing when it is first calculated by the risk taker. When the rewards outweigh the risk, a business owner can be confident that taking that risk will pay off. Entrepreneurship calculated risk taking Entrepreneurial Mindset entrepreneurs entrepreneurship risk Risky Business


The Rise of Sheconomy: Women’s Increasing Impact on Business, Culture, and Healthcare

Frost & Sullivan

The Sheconomy impacts almost every economic sector because a more significant proportion of highly educated women are joining the global workforce every year.

CX without design only gets you halfway


When mapping out the customer journey, combining traditional CX practices with user-centered design processes has proven to bring the greatest value. Growth, Marketing & Sales Insights Customer experience & loyalty Consumer insights Customer lifecycle management & CRM


Top tips for organisations looking to tackle common objections to ZTNA migration

Compare The Cloud

With the increased adoption of remote working practices, employees are positioned outside of the traditional security perimeter.

Why Gifting is the Secret to Successful ABM Campaigns

The digital landscape is getting crowded, and marketers are looking for new ways to reach their prospects. Download Sendoso’s guide to learn the key ingredients of successful ABM campaigns, and how to deliver brand affinity with proven ROI through gifting.

How to Build (and Retain!) a Great Alliance Team

Vantage Partners

The 2022 ASAP Global Alliance Summit was a memorable one. After three years away, it was so nice to be back together, see old friends, and once again learn how different alliance management organizations are keeping pace with company strategies that depend more than ever on external partnerships.

Thinkers50 Radar 2022: Julia Binder

Thinkers 50

Julia Binder is an expert in innovation and sustainability, and in the intersection where both can combine to transform our economic system.


Made to Stand Out: 5 Unique Ways Entrepreneurs Differ from Employees in Their Approach to Life and Work


What makes an entrepreneur different than his or her employee counterparts? An entrepreneur approaches his or her life and work with a unique mindset. Management and Leadership competitive entrepreneurs entrepreneurship mindset of entrepreneurs