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Myth busting in corporate partnerships

Stellar Partnerships

Corporate partnerships people are unique. Some of the biggest challenges in corporate partnerships are the myths and inaccurate assumptions about what constitutes a partnership and what a partner is willing to do for your non-profit. Your funding shortfall is not a matter of urgency for a corporate.

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Lighting the fire: leadership for corporate partnership success

Stellar Partnerships

Good leadership is critically important to light the fire for successful corporate partnerships. The gap between your current state and the future ambition is where you invite the corporate partner to collaborate on the journey. Build a system to sustain a partnership. Sign up to our weekly newsletter.

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Creating a Genuine Partnership Culture between Corporate Partnerships and Marketing

Remarkable Partnerships

We often focus on the task-based nature of the relationship and don’t spend the time to step back and see how our colleague’s expertise in their area of work could add to our partnerships. . Recommendation 2: Create a collaborative culture. Once you know your shared goals, you can then make a plan. .

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2024 – the year for new thinking

Stellar Partnerships

Culture of collaboration We know that corporate partnerships take a whole of organisation effort, so there needs to be a culture of collaboration to support them. Instead of a feral, winner takes all approach to travel, there is a culture of collaboration and consideration of others.

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Why a scarcity mindset is killing growth

Stellar Partnerships

The focus on immediate revenue at the expense of impact is killing growth and reducing the ambitions for corporate partnerships. That means a focus on funding for ongoing programs and creating products to sell to corporates. You can get a corporate to buy a sponsorship package, but how will that advance your core mission?

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Why it’s great to be a partnership manager in 2022

Stellar Partnerships

Corporate partnerships are at a tipping point in Australia and around the world. As a partnership manager you have the ability to influence and enable companies to demonstrate how they create social good, rather than just talk about it. Yell it with me, nobody puts corporate partnerships in the corner anymore.

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3 insights from our charity leaders event

Remarkable Partnerships

The event focused on how to deliver growth through purpose-driven corporate partnerships. Ghalib Ullah, Head of Commercial Partnerships from Parkison’s UK spoke about their partnership with Next. Last week we held an engagement event for charity leaders. We heard from two key speakers.