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Myth busting in corporate partnerships

Stellar Partnerships

Corporate partnerships people are unique. Some of the biggest challenges in corporate partnerships are the myths and inaccurate assumptions about what constitutes a partnership and what a partner is willing to do for your non-profit. It’s not the best use of a partnership manager to scrounge free stuff.

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Lighting the fire: leadership for corporate partnership success

Stellar Partnerships

Good leadership is critically important to light the fire for successful corporate partnerships. The gap between your current state and the future ambition is where you invite the corporate partner to collaborate on the journey. Build a system to sustain a partnership. Sign up to our weekly newsletter.

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Why it’s great to be a partnership manager in 2022

Stellar Partnerships

Corporate partnerships are at a tipping point in Australia and around the world. As a partnership manager you have the ability to influence and enable companies to demonstrate how they create social good, rather than just talk about it. Yell it with me, nobody puts corporate partnerships in the corner anymore.

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Why a scarcity mindset is killing growth

Stellar Partnerships

The focus on immediate revenue at the expense of impact is killing growth and reducing the ambitions for corporate partnerships. That means a focus on funding for ongoing programs and creating products to sell to corporates. You can get a corporate to buy a sponsorship package, but how will that advance your core mission?

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How to overcome the biggest barriers in partnership management

Remarkable Partnerships

Not having enough time in the day is the most common challenge facing corporate partnerships professionals. By mapping your current partnerships against the Boston Matrix (image below), you can see…. Difficult conversations are bound to occur in even the most collaborative and authentic of partnerships.

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3 secrets of successful organisations

Stellar Partnerships

When organisations ask partnership people to focus on bringing in corporate money, they miss the point. Whilst cash helps to grease the wheels of operations, that’s not what partnerships are all about. Think of your partnerships team. This is a great opportunity to leverage your corporate partners and their expertise.

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Opposition or allies? Managing your internal stakeholders

Stellar Partnerships

When you’re working hard to build great corporate partnerships, it can sometimes feel like the biggest challenges are with your internal teams, not your corporate prospects. We warmed up the corporate about the wonderful work being done for children in poverty. Collaboration. The enemy sits behind you”.