Be Partner Ready
AUGUST 9, 2021
A business partnership is a little like a marriage – there is usually a common purpose, shared values, collaboration, and mutual benefit. Partnerships (and indeed marriages) often fail when there’s no mutual trust or give & take. And a whole lotta love. Download the infographic here.
Impact
FEBRUARY 28, 2023
Partnerships continued to thrive during the 2020 pandemic and economic downturn—brands experienced revenue growth of 29 percent per year from 2020 to 2022. To navigate uncertain waters, companies collaborated with partners to raise brand awareness, increase visibility and enhance customers’ online experience.
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