Impact

MARCH 9, 2023

More recently during the 2020 pandemic, ecommerce channel ad spending grew by 40 percent as consumers purchased everything online, from groceries to beauty products. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Strengthen your partnership strategy with these tips: 1.

Partnership strategies 52

Partnership strategies Partnership success Partnership management Retail 52

Impact

DECEMBER 9, 2021

Partnerships have arrived. What’s finally been made clear this year is that every brand needs a mature partnerships strategy to be competitive. The world has finally woken up to the power of the partnership economy and how it creates a better, more authentic way to engage consumers. B2C brands are getting it.

Partnering capability and readiness 98

Partnering capability and readiness Partnership management Strategic partnership Partnership strategies 98

Impact

JANUARY 17, 2023

Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. The brand capitalizes on the influential power of strategic partnerships to connect with its customers. Environmental causes.

Partnership management 97

Partnership management Partnership strategies IT partnerships Strategic partnership 97

Impact

JANUARY 17, 2023

10 purpose-driven CSR partnerships campaigns Authenticity is the core of corporate social responsibility partnerships. Dive deeper into ten brands that combined winning partnerships strategies with the causes they support. Want to know more about creating successful partnership programs?

Partnership management 52

Partnership management Partnership strategies IT partnerships Strategic partnership 52