State of Cloud GTM 2023
Tackle.io
NOVEMBER 2, 2023
We could see as high as $15B in Marketplace throughput by the end of 2023 and $50B by the end of 2025. Canalys has predicted that nearly a third of total Marketplace transactions will involve channel partners by 2025, so figuring out how the channel plays a role in the Cloud GTM strategy should not be an afterthought. Sits in sales.
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