State of Cloud GTM 2023
Tackle.io
NOVEMBER 2, 2023
The Cloud Marketplaces will not race to zero on fees but will invest in co-sell motions and other partner programs that make value creation the storyline. And when all parts of the go-to-market system lean in, everybody wins. We could see as high as $15B in Marketplace throughput by the end of 2023 and $50B by the end of 2025.
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