When It Comes to Introductions, It's the Journey, Not Just the Destination
INSEAD Knowledge
SEPTEMBER 17, 2023
Be it through cover letters or get-to-know-you emails, professionals often introduce and promote themselves through written communications, which offer one of the most basic opportunities to shape impressions. LinkedIn data reveal that about 122 million people have been granted interviews through the largely text-based networking site, with eight people hired via the platform every minute.
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