Your worst nightmare could be your best prospect
Stellar Partnerships
APRIL 30, 2023
When non-profits look for new corporate prospects, they look for things they have in common. Unlike dating, opposites don’t attract in corporate partnerships. Finding alignment with elements such as shared audiences, brand, or geographic footprint is a great way to start. But sometimes it’s worth thinking laterally when it comes to the right fit. The most unlikely companies may be your most promising prospects.
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