Peter Simoons

AUGUST 27, 2023

A recent client conversation brought to mind a valuable lesson I learned about the significance of involving legal expertise in a timely manner relating to the process of forming alliances. Back in the summer of 2003, I found myself amidst a negotiation for an alliance contract between two multinational corporations. The objective of this negotiation was to establish a partnership for a combined product offering and to facilitate seamless cooperation between our sales teams, aiming for a triple

Legal 130

Legal Collaboration 130

Be Partner Ready

AUGUST 27, 2023

In P art 1 , we explored some of the partnerships funded by the Marketing purse, including Brand Aligned Partnerships, Co-Branding and Cause Related Marketing. Now, we look at Sponsorship. Sponsorship We’re all familiar with sponsorship, we see sponsors whenever we attend a sporting event, festival or theatre. The images above, show what is called a ‘lock up logo’ , combining the corporate sponsor and sponsee together.

Legal 130

Legal 130

Tishkoff

AUGUST 27, 2023

Accidents happen, and when they do, they can lead to personal injuries that disrupt your life. Whether it’s a car accident, slip and fall, medical malpractice, or any other incident caused by someone else’s negligence, understanding the personal injury laws in Michigan is crucial. This knowledge empowers you to protect your rights and seek fair compensation when you’ve been injured.

Legal 52

Legal Insurance 52