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Top tips to create a successful partnership strategy

Mindmatrix

Partnership agreements: Once a suitable partner is identified, define the negotiation’s terms of the partnership agreement, including goals, timelines, resource allocation, and risk-sharing mechanisms. Seek legal counsel to ensure that the agreement is comprehensive and legally binding.

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Canva harnesses the power of 9,000 partners with Impact: Watch now

Impact

Canva’s popularity has soared globally, but until late 2019, its partnership program had yet to take off. They had avid users around the world, but they didn’t have a way to scalably harness that fan base to drive referrals — until they found Impact Partnership Cloud, that is. Customization is key for Canva.

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