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Mindshare APAC deepens their relationship with impact.com to continue developing the affiliate and partnerships industry in APAC

Impact

SINGAPORE—21 March, 2023 — Mindshare APAC (a division of the WPP group), a full-service media agency with a highly specialised global affiliate and partnerships unit, has strengthened its strategic partnership with impact.com, the world’s leading partnership management platform driving partnerships for more than 2,500 brands.

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How to build a successful B2B affiliate marketing program: Tips from industry experts

Impact

Listen here Keemia Ferasat, Manager of Global Affiliate Marketing & Partnerships at Microsoft 365 Tye DeGrange, C EO of Round Barn Labs Zoe Mackay , Strategic Partnership Manager at Technology Advice Key takeaways from this blog The three key players in B2B affiliate marketing are the brand, agency, and affiliate.

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Before we dive deep, let’s first understand channel partnerships. What is meant by channel partnerships? Channel partnership management aims to manage a customer relations relationship with other vendors and third parties that help deliver their products into customers hands.

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Ultimate guide to influencer marketing

Impact

At a high level, influencer marketing is the practice of brands collaborating with influencers. The influencer ecosystem can be further broken down by type of content creator: Personalities Visual informants Creativists Influencers who produce their social presence like a reality show. Get my free guide ].

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