Collaboration IT partnerships Partnership strategies Retail 
Impact
JUNE 28, 2022
The recent rise of partnerships marketing paved the way for retailers to establish new revenue channels — like partnerships. Brands with mature partnership programs earn as much as 28 percent of their company revenue through these channels. . Partnership platforms offer brands one of the best tech resources.
Impact
NOVEMBER 11, 2021
Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.
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