Wed.Aug 09, 2023

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What is a phishing simulation?

IBM Business Partners

A phishing simulation is a cybersecurity exercise that tests an organization’s ability to recognize and respond to a phishing attack. A phishing attack is a fraudulent email, text or voice message designed to trick people into downloading malware (such as ransomware ), revealing sensitive information (such as usernames, passwords or credit card details) or sending money to the wrong people.

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Outbound Lead Generation Strategies You Can Start Today

Chameleon Sales

In the fiercely competitive sales and marketing landscape, generating a steady stream of high-quality leads is paramount to success. This is where outbound lead generation strategies come into play, fueling company growth and prosperity. But what exactly is outbound lead generation, and why is it critical to your business’s success? Outbound lead generation is the proactive approach of reaching out to potential customers and prospects rather than waiting for them to come to you.

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Connecting IBM VPC to IBM Power Virtual Servers and IBM Cloud Object Storage

IBM Business Partners

In the ever-evolving landscape of cloud computing, businesses are continuously seeking robust, secure and flexible solutions to meet their IT infrastructure demands. In this post, we’ll discuss connecting the robust IBM Power Virtual Servers service to the secure IBM Cloud Virtual Private Cloud environment using IBM Cloud to support diverse workloads.

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Ensure Your Retail Success with GIS Mapping

Market Source Inc

You can’t make decisions from snippets of information. Beyond spreadsheets, GIS mapping analyzes layers of information to surface a story about your business to inform your most strategic decisions. The post Ensure Your Retail Success with GIS Mapping appeared first on MarketSource.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Debunking observability myths – Part 3: Why observability works in every environment, not just large-scale systems

IBM Business Partners

In our blog series, we’ve debunked the following observability myths so far: Part 1: You can skip monitoring and rely solely on logs Part 2: Observability is built exclusively for SREs Observability refers to the ability to gain insights into a system’s internal behaviour based on external outputs or signals. The primary goal of observability is to provide IT teams with the necessary tools to understand system performance, identify problems and troubleshoot effectively.