article thumbnail

3 Easy Steps to Attracting and Retaining Channel Partners

Magnetrix

A partner portal will not only house all marketing pieces channel partners need, but it can also act as a communication and partner relationship management tool. Step 3: Building your channel partner base. White Papers: Engage channel partners with content that educates them on a specific topic related to the business.

article thumbnail

Elevate Your Partner Program

Chaneltivity

Maybe you just started your channel program, or you are a seasoned channel professional taking on new projects; the tips in this article will allow you to meet your goals faster. As you build a successful channel program, you will need to have a vision for your partners. Program Vision.

article thumbnail

How to Convert MQL to a Sale – The Fundamentals that Sponsors Should Know – Part 1

ForzaDash

Thus, it is the best way to establish a successful channel, first by getting quality hand-raises. The marketing assets come in the form of a white paper or ebook, AI machine learning, and 5 myths. One of the perks of being a part of this community is to access the ForzaDash-generated MQLs. How does MQL happen?