Remove 2022 Remove IT partnerships Remove Partnership management Remove Retail
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Lotus’s Embraces Marketing Innovation powered by impact.com as First Hypermarket in Malaysia to adopt Affiliate Marketing

Impact

Singapore — Oct 5, 2022 — Lotus’s Malaysia, a leading hypermarket chain in Malaysia has partnered with impact.com, Southeast Asia’s leading partnership management platform, to run the country’s first hypermarket affiliate marketing program.

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How partnerships fuel revenue growth during economic uncertainty 

Impact

According to impact.com data , brands that invested in partnerships from 2020 to 2022 saw impressive results including: 29 percent revenue growth per year over the last two years. 41 percent growth in 2021 for brands that invested in partnerships early in the pandemic. Read more about this partnership success story 3.

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5 brands in Australia winning with affiliate partnerships—and the right management platform

Impact

A comprehensive study into Australian consumer behavior in 2022 revealed impressive statistics: With more Australian consumers opting for “add to cart” shopping sprees, online spending skyrocketed to AU$62.3 Brands in the retail and commerce space rely on affiliate marketing to drive more revenue and build trust.