article thumbnail

The Field Seller’s Guide to Cloud Marketplaces: How to Find the Right Deals and Opportunities

Tackle.io

It’s likely someone in an IT or Cloud Admin role or potentially someone in an Alliances, Partnerships, or Channel role. Companies are spending more with the clouds than ever, and Forrester predicts that 17% of the $13 trillion in B2B spend will flow into Marketplaces by 2023. Who in your organization owns the cloud relationship?

article thumbnail

State of Cloud GTM 2023

Tackle.io

Welcome to Tackle’s 2023 State of Cloud Go-to-Market (Cloud GTM) Report. They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. billion in 2023. The total B2B cloud market is predicted to grow 21.7%