Remove 2023 Remove Finance Remove Integration partnership Remove Partnership management
article thumbnail

4 types of B2B affiliate-based partnerships [+brands winning in each category]

Impact

Partnerships often drive highly relevant, high-intent visitors who are more likely to convert than on other channels. The upfront investment for partnerships are lower than paid ads, since they use existing connections with customers. Tech brands work together to deliver better integrations, apps, or systems. The result?

Credit 52
article thumbnail

Key partnerships takeaways from Affiliate Summit West with David A. Yovanno, CEO of impact.com

Impact

In the right hands, partnerships drive incredible growth. A benchmark survey by DemandGen revealed that almost 60 percent of channel leaders expect partner-generated revenue to climb more than 10 percent in 2023, and just under a quarter predicted more than 20 percent financial gains. Take the financial app M1 Finance.