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25 Tips for Successful Partnerships & Alliances

Peter Simoons

Technology giant and the biggest search engine on the Internet, Google, is the product of the partnership between Larry Page and Sergey Brin. The seller and the buyer have not entered a collaboration that will result in something of value that cannot be achieved by the seller or the buyer alone. Reasons to enter into alliances.

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Busting Myths About Listing, Selling, and Managing a Cloud Marketplaces Business

Tackle.io

A lot of times even preparing for that kind of organic self-service drive-by purchase, when those aren’t actually the purchases that happen the most frequently, causes people to over-engineer. “Well, tap whoever you need from engineering, finance, et cetera.” Like, hey, we’ve got to do a ton of stuff.