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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Referral partnerships not only enable technology companies to expand their reach but also foster a sense of community and collaboration within their ecosystem, driving mutual success and long-term business relationships. How can we drive growth with referral channel partnerships and can create a low-cost channel partners play?

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State of Cloud GTM 2023

Tackle.io

We see these challenges as strong reasons why ISVs are looking to new channels and opportunities like partnerships, ecosystem-led strategies, and Cloud GTM. A strategic cloud partnership that doesn’t include Marketplace leaves a lot of opportunity on the table for these ISVs. Sits in alliances/partnerships.