Mindmatrix

MARCH 4, 2024

Channel partnership management aims to manage a customer relations relationship with other vendors and third parties that help deliver their products into customers hands. Channel partnerships consist of agreements and collaborations between vendors and channel partners to promote and sell products or services.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Tackle.io

NOVEMBER 2, 2023

They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. The Cloud Marketplaces will not race to zero on fees but will invest in co-sell motions and other partner programs that make value creation the storyline.

Co-Alliance 75

Co-Alliance Channels and alliances Finance Ecosystems 75

Magnetrix

SEPTEMBER 7, 2022

Channel conflict & partner ecosystems. Collaborate with partners in your ecosystem to create the most value for customer. 1st Thing to Check: Ecosystem strategy. Measuring the results of collaboration efforts. The impact of promoting collaboration on the health of the ecosystem. How do partners find each other?

Ecosystems 52

Ecosystems Channels and alliances Co-Alliance Collaboration 52