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6 Disciplines of Successful Channel Management

PLM Alliances

Most channel leaders understand the inherent benefits of partner planning. At the fundamental level, partner planning is setting your channel strategy – who is your ideal partner, and which partner tactics will help you best serve your customers. Define your growth strategies for each desired business outcome.

article thumbnail

Six Disciplines of Successful Channel Management

PLM Alliances

Most channel leaders understand the inherent benefits of partner planning. At the fundamental level, partner planning is setting your channel strategy – who is your ideal partner, and which partner tactics will help you best serve your customers. Define your growth strategies for each desired business outcome.