Integrated AI and Innovation Management: The Beginning of a Beautiful Friendship
TIM Review
NOVEMBER 30, 2020
According to McKinsey, 58% of organisations embedded at least one AI capability into a process or product (Cam, 2019). By integrating AI into business holistically across an organisation, it gains the potential to create competitive advantages and strengthen organisational innovation capabilities (Cockburn et al., Fountaine et al.
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