article thumbnail

How software can support SaaS affiliate partner management

Impact

You need a tool built to handle referral partnerships while also helping to encourage partner retention. Partnership management platforms like impact.com can help you discover, recruit, contract, track, and pay the partners who drive prospects into your sales funnel. . Ultimate guide to SaaS affiliate marketing.

article thumbnail

How to start a partnership marketing program

Impact

Marketing Public Relations Product Marketing Business Development Customer Success Finance Legal. Once you’ve built out a partnership vision, it’s best to seek executive help to cross corporate borders. Aligning partnership marketing goals with company goals can also help in later stages. But how do we achieve this?

article thumbnail

How to find the right platform for SaaS affiliate marketing

Impact

The right technology can help you better manage partner communication, keep track of contracts and results, and make it easier to scale your program. Choosing the most suitable solution for your partnership management needs requires you to weigh several factors, ranging from price to feature set.