2020 Channel strategies Co-Alliance Credit 
Tackle.io
NOVEMBER 2, 2023
They’re making intelligent, data-driven decisions on when and where to co-sell with the clouds in an effort to drive brand strength, deal-level support, top-of-funnel growth, and ARR. In our first year, 2020, we benchmarked how the Cloud Marketplaces were being used by sellers and buyers and made a few very early predictions for the future.
Tackle.io
SEPTEMBER 21, 2021
About half of respondents held titles in Alliances, Channel, and Partner Management. Throughout 2020 and the first eight months of 2021, we also have started to see a bigger movement around a digital selling form as companies adapt to a cloud-first world. Private Offers make enterprise Marketplace selling a no-brainer.
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Tackle.io
OCTOBER 25, 2022
About half of respondents held titles in Alliances, Channel, and Partner Management. Throughout 2020 and the first eight months of 2021, we also have started to see a bigger movement around a digital selling form as companies adapt to a cloud-first world.
Tackle.io
OCTOBER 25, 2022
About half of respondents held titles in Alliances, Channel, and Partner Management. Throughout 2020 and the first eight months of 2021, we also have started to see a bigger movement around a digital selling form as companies adapt to a cloud-first world. Private Offers make enterprise Marketplace selling a no-brainer.
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