Strategic Alliances: The Crucial Role of Executive Sponsorship in Realising Potential
Peter Simoons
MARCH 10, 2024
“Who is your executive sponsor for this alliance?” I asked the alliance manager. This alliance manager had already been looking after the particular alliance we were discussing for two years. This not only benefits the company, but also the alliance and last but not least, the alliance manager themself.
Let's personalize your content