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Channel Glitterati Unite to Help Shape Global, Regional and Industry Channel Agendas and Share Best Practices

Impartner

Rod Baptie , President and Founder, Baptie & Co. Rod Baptie is President and Founder of Baptie & Co., the world’s leading provider of Channel best practice and how-to information for executives in the technology and telecom industries. Theresa Caragol is Founder and CEO, AchieveUnite Inc., About Impartner.

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Organizing for Marketplace Success

Tackle.io

So I head up our Strategic Alliances, notably our Technology Strategic Alliances, here at Fivetran. So today, Marketplaces sits within our alliances org. Michael Bull: Where we started, though, was it all lived in the alliances org and with product. Michael Bull: So it’s really allowed the alliances team to scale.

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

Types of channel partnerships within tech sector Channel partnership forms vary in shape and acronyms: reseller, value-added reseller, system integrator, ISV channel partners, alliance channel partners, influencers, managed service providers, and referral agent partners.

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How to Build a Mutually & Equally Beneficial Partner Program

Magnetrix

Have a channel strategy from the beginning. Channel partner training and alignment across the partner organization. Co-branded content - does it give you a competitive advantage? MDF & co-op marketing. Have a channel strategy from the beginning. Aired on March 8, 2022. Commitment.

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How to Select the Right Platform to Manage Your Channel Sales

Magnetrix

How channel management platforms increase partner engagement. Document management & co-branding. Top 3 benefits of an excellent channel management platform. Scalable channel partner training. He’s here with us to discuss: How to Select the Right Platform to Manage Your Channel Sales. Event management.