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Leadership in Hospitality: Key thought leaders in the hospitality industry

Jake Jorgovan

Rafat's journey from a computer engineering graduate to a Knight Fellow in Journalism underscores his diverse skill set and adaptability. In recent years, Chris has channeled his passion into event production, working with a prestigious roster of clients, including Morgan Stanley, NBCUniversal, and UBER.

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Why Your Go-To-Market Strategy Matters

PLM Alliances

Too often, your product (and engineering), marketing, and sales teams have different points of view on what drives customer value. Re-evaluate your sales channels and coverage model. Defining your sales channels is a balancing act that needs constant monitoring and adjustment. Does everyone have the same answer?