article thumbnail

The Partner/Channel Manager Role—and How It's Changed In The Last 10 Years

CoSell

These days, we’re hearing how many partner/channel managers feel pressure to drive sales directly. Traditional Partner/Channel Manager In the traditional role, a channel manager was a business consultant. Classically, the channel manager focused on sales account planning with partners.

article thumbnail

Impartner Receives Growth Financing from Golub Capital

Impartner

Strategic financing to further accelerate Impartner’s position as a channel management technology platform leader. We are thrilled to be working with Golub on this funding to amplify our customer success resources and ensure we set the pace for innovations that help companies navigate this challenging market.”.

Finance 40
article thumbnail

RIP Platinum, Gold, and Silver Partner Programs – the New Model is Here

Successful Channels

These leaders of departments such as sales, marketing, customer experience, finance, operations and human resources are increasingly taking ownership of their own digital transformations. Examples of ecosystem players include Salesforce in sales, Marketo in marketing, NetSuite in finance, and Workday in HR.