Remove Channel strategies Remove Construction Remove Ecosystems Remove Partnering capability and readiness
article thumbnail

How a PRM Can Change Your Channel Partner Strategy (Partnernomics Podcast with Dr. Mark Brigman)

Magnetrix

What is a PRM (partner relationship management)? For those who aren’t channel partnership professionals, or who don’t work in areas that commonly use PRM, Dr. Mark Brigman asks, starting from the ground floor, “what is a PRM? This is an evolution when it comes to their channel program.