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Dentsu Singapore forms alliance with partnership management platform impact.com to boost commerce offering

Impact

Singapore – Dentsu International (dentsu) Singapore has formed an alliance with leading partnership management platform, impact.com to enable and accelerate partnership opportunities for clients globally. Dentsu is now fully certified by impact.com’s Partnerships Experience Academy (PXA).

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Channel Partnerships Evolution: Navigating in the Tech Sector

Mindmatrix

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

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Ultimate guide to SaaS affiliate marketing

Impact

These partnerships come in all shapes and sizes, including: Traditional affiliates. These are the partnerships you know best from the world of retail marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well.