Impact

FEBRUARY 17, 2022

Singapore – Dentsu International (dentsu) Singapore has formed an alliance with leading partnership management platform, impact.com to enable and accelerate partnership opportunities for clients globally. Dentsu is now fully certified by impact.com’s Partnerships Experience Academy (PXA).

Partnership management 52

Partnership management Channels and alliances Ecosystems 52

Mindmatrix

MARCH 4, 2024

The landscape of channel partnerships within the tech industry has undergone a considerable transformation. In times past, channel partner relationships were relatively straightforward and linear, but as technology and buying behaviours evolve, so too must the approach towards effective channel partnerships.

Co-Alliance 52

Co-Alliance Channels and alliances Strategic alliances Ecosystems 52

Impact

AUGUST 11, 2023

Marketers can leverage partnerships to reach larger audiences through a mobile experience—but they need the right technology to drive partner initiatives. Are you active in the right channels but unable to track sales on specific devices or platforms? Next, consider your challenges in measuring your campaign successes or failures.

Channels and alliances 52

Channels and alliances Strategic partnership Retail Partnership management 52

Chaneltivity

MAY 19, 2023

And if you want to make an internal transition to partnerships, make sure you’re in good standing. Colin Harkins , Alliance Manager at Threekit, says, “First and foremost, you have to be a top performer. Start by talking to the partnerships team at your organization. What seems most important to them?

Channels and alliances 52

Channels and alliances Co-Alliance Engineering Channel management 52

Impact

NOVEMBER 11, 2021

These partnerships come in all shapes and sizes, including: Traditional affiliates. These are the partnerships you know best from the world of retail marketing. Packaged software companies have long had a presence in traditional affiliate channels, and SaaS can find success with these partnerships as well.

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Impact

AUGUST 5, 2022

You may need to update leadership on how things have evolved since the early days of affiliate marketing or demonstrate how and why the modern partnership economy is collaborative, mutual, and transparent. What’s the Channel Hotter Than Paid Search? Bring in a partnership marketing agency.

Partnering capability and readiness 52

Partnering capability and readiness Channels and alliances Partnership management Construction 52

Impact

OCTOBER 15, 2021

Sales and marketing have long been viewed as the primary sources of business growth, but shifting consumer attitudes and behaviors towards brands, businesses, and advertising mean that these traditional channels are no longer enough to grow a business. Download our eBook ] : The ultimate guide to partnership marketing.

Channels and alliances 52

Channels and alliances Partnership management Partnership success Legal 52