Impact

MARCH 22, 2023

SINGAPORE—21 March, 2023 — Mindshare APAC (a division of the WPP group), a full-service media agency with a highly specialised global affiliate and partnerships unit, has strengthened its strategic partnership with impact.com, the world’s leading partnership management platform driving partnerships for more than 2,500 brands.

Ecosystems 52

Ecosystems Strategic partnership Partnership management Collaboration 52

Impact

FEBRUARY 7, 2024

Coady Joy is the Head of Affiliate and Partnerships Education at impact.com. She leads the Partnership Experience Academy, which provides marketers with instructor-led training and short courses on all aspects of affiliate and partnership management. Brian Marcus is the Senior Director of Product Marketing at impact.com.

Ecosystems 75

Ecosystems Partnership management Collaboration 75

Impact

NOVEMBER 11, 2021

Forrester predicts that about 17 percent of all business-to-business transactions will be performed through self-service ecommerce by 2023, accelerating the decline of reseller partnerships and ushering in a new era of referral partnerships. These partnerships come in all shapes and sizes, including: Traditional affiliates.

Channels and alliances 96

Channels and alliances Retail Credit Partnership management 96

Impact

AUGUST 10, 2023

Promotion : Brands and companies often collaborate with influencers to promote products, services, or campaigns, leveraging their reach and influence to connect with their target audience. Plus, creators can work with brands through partnership management platforms such as impact.com. FAQ’s What is the creator economy?

Collaboration 52

Collaboration Ecosystems Partnership management 52