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4 Tips to Build a Persuasive Pitch for Cloud GTM

Tackle.io

JUNE 30, 2023

Cloud GTM helps sellers meet customers where they want to buy while nurturing strategic partnerships that can lead to more, higher-value sales opportunities for ISVs. The report says: “Historically, Alliances teams have owned the cloud relationship, but as the dollars get real, the C-Suite is paying attention.

Co-Alliance 52
Co-Alliance Channels and alliances Ecosystems Engineering 52
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State of Cloud GTM 2023

Tackle.io

NOVEMBER 2, 2023

They are prioritizing Marketplaces as the preferred way to transact with customers and including existing traditional channels to nurture long-standing relationships and to leverage expanded market reach. Incentives for ISVs to engage in cloud partnerships through go-to-market activities will crescendo before they phase away.

Co-Alliance 75
Co-Alliance Channels and alliances Finance Ecosystems 75
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