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How to Scale Your GTM Through Partners

CoSell

In the biggest scope, a partnership is all about helping the end clients become more successful. With this end in mind, it’s easier to understand what matters most to partners, identify partners for the best fit, and take steps to achieve sustainable success. How can you scale your go-to-market (GTM) strategy through partners?

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How to create affiliate links: The complete guide for publishers

Impact

The music industry tapped into a new revenue channel that has since evolved into a low-stakes way for brands, creators, and publishers to reach more customers. Three short years after the world wide web launched publicly in 1991, music websites started embedding CDNow.com’s album reviews with affiliate links to earn commissions.

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How Software Startups Go-To-Market in the Cloud Era

Tackle.io

[link] John Jahnke (JJ): Thanks everybody for jumping on and thank you, John and Ben for joining us today and we’re excited to talk about how software startups can go to market in the cloud era. John and Ben, do you guys want to quick introduce yourselves so then we dive in a bit deeper? What about you, Ben?

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Link Building Do’s and Dont’s

SEO Magazine

Back then, all you had to do to get links was post a URL in a comment section or ask a blogger nicely to include a link to your site. A link from a high-authority website (like the New York Times) will carry more weight than a link from a low-authority website (like a personal blog). What Makes a Good Linkable Asset?