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Channel Partner Management Essentials: A Comprehensive Guide

PLM Alliances

Introduction Effective channel management is essential for companies looking to expand their market reach and drive revenue growth in today's competitive business landscape. This comprehensive guide will give you an in-depth understanding of channel management, its core disciplines, and best practices.

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Virtual Partner Connections Require Objectives, Structure

The 2112 Group

Vendors need more than just collaboration platforms; they need insights and strategies to make the tools more effective. Webinar attendance is up. One vendor told me they had more than 400 partners join a webinar. The number of p artners using tools provided by channel programs is also increasing. By Larry Walsh.

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Virtual Partner Connections Require Objectives, Structure

The 2112 Group

Vendors need more than just collaboration platforms; they need insights and strategies to make the tools more effective. Webinar attendance is up. One vendor told me they had more than 400 partners join a webinar. The number of p artners using tools provided by channel programs is also increasing. By Larry Walsh.

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Channel Chats Episode 5: How Channel Automation Can Enhance Your PX

PLM Alliances

Our fifth Channel Chats episode features Raegan Wilson and Kate Caday , leaders of channel management and sales transformation at Spur Reply. Raegan owns the firm’s platform alliance relationships and leads the channel automation and optimization strategy. RAEGAN : Thank you for joining us for a Channel Chat on PX.

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The Current State of Partner Ecosystems: What You Need to Do Differently

Magnetrix

Co-sell and collaborate. Does collaborating with competitors benefit a partner ecosystem? Will the Chief Ecosystem Officer replace channel chiefs? He has decades of experience building channel and partner ecosystems. How do you think vendors can encourage collaboration across their ecosystems?

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Stop Making These 3 Channel Management Mistakes (Podcast)

Magnetrix

Paul and I talk about the top channel management mistakes that many vendors make and he shares some big opportunities for you in partner automation. We give them that environment where they can quickly stand up a portal and start collaborating with their channel partners. Are you ready for a great show? Let's go!