PLM Alliances
MAY 16, 2020
You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Your job is to create revenue acceleration – you want to push sales beyond the natural organic growth. Clear channel strategy. You can do this too.
PLM Alliances
AUGUST 21, 2022
Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Managing your partnership community to ensure it contains the right mix of partners is vital to sound channel management.
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Successful Channels
FEBRUARY 16, 2018
But there was a universal truth from the Singer channel development experience. Key Lesson from the Singer Channel Strategy: A supported, enabled, effective, and profitable channel will far outsell a direct-only sales strategy. Or perhaps this was a different time and a different set of circumstances.
PLM Alliances
JUNE 8, 2020
Developing an understanding and maintaining a line of sight into the strengths and weaknesses of your channel strategy is integral to driving revenue acceleration through the partner channel. Managing your partnership community to ensure it contains the right mix of partners is vital to sound channel management.
PLM Alliances
AUGUST 21, 2022
As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Your channel efforts need to focus on how you will win with partners in a competitive context. The six disciplines of channel management.
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