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How Great Channel Leaders Unlock Powerful Revenue Acceleration

PLM Alliances

You need to re-examine the effectiveness of your channel management efforts. If you are a channel chief your primary role is to generate channel sales. Your job is to create revenue acceleration – you want to push sales beyond the natural organic growth. Effective channel incentives.

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6 Disciplines of Successful Channel Management

PLM Alliances

As more companies today leverage partners as a vital component of a go-to-market strategy, having world-class channel management is more critical than ever. Your channel efforts need to focus on how you will win with partners in a competitive context. The six disciplines of channel management.

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The Essential Guide to Partner Planning

PLM Alliances

Having a clear understanding of your growth profile is essential, as it quickly helps you determine the right strategic balance to recruit, grow, develop, or prune your direct and partner sales base. Managing your partnership community to ensure it contains the right mix of partners is vital to sound channel management.

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Why have VPs of Channel Sales Forgotten Best Practices Validated Over 160 Years Ago

Successful Channels

It sure seems like a lot of work to support eight different partner life-stages , particularly if each partner is at a different stage resulting in a totally different set of tasks. Here are a range of tools that are inspired by the Singer Sewing Company channel strategy.

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The Essential Guide to Partner Planning

PLM Alliances

Having a clear understanding of your growth profile is essential, as it quickly helps you determine the right strategic balance to recruit, grow, develop, or prune your direct and partner sales base. Managing your partnership community to ensure it contains the right mix of partners is vital to sound channel management.

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Less is More when it Comes to Partner Business Planning and QBRs

Successful Channels

Number ten on the list above, joint annual go-to-market planning , is an excellent way to organize the partner engagement and commitment development. The problem is that most partner business planning processes are too time consuming, not integrated with data, and not very satisfactory for either partners or channel managers.

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How to Do a Partner Program Audit

Chaneltivity

Below, we’ll walk you through several core components of an excellent partner program and provide tips on how to audit your partner program for sustained growth. Partner Program Audit Categories. Audit Your Partner Performance. The success of your partner program relies on the strength of your partnerships.